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India Infoline News Service/ 16:21 , Jul 18, 2008

Celebrate Ice Cream Day at Nirula’s

Nirula?s, India?s best and most loved ice cream brand announced that its customers will have reason to celebrate  the World Ice Cream Day  on July 20th, Sunday . All customers visiting Nirula?s over this weekend ? 19th and 20th July, will get a free ice cream scoop with every scoop they buy. The offer is valid on customers? favourite flavours like 21 LOVE, Chocolate Ice Cream, Tooti Fruity Ice Cream etc at all Nirula?s restaurants.

There is a special treat in store for students of Noida Deaf Society and Khushii?s centre for underprivileged children. Nirula?s will send ice creams trucks to these schools on World Ice Cream Day to give the students joyful moments over many helpings of their favourite ice creams. 

Ice Cream Day festivities are also extended to the shoppers at Nirula?s online store at www.nirula?s.com. Online Shoppers will get tubs of ice cream worth Rs 125 with purchase of gift vouchers worth Rs 500 and above.

Nirula?s also announced the launch of its online Ice Cream Club at www.nirulas.com on the occasion of World Ice Cream Day. Members of the Nirula?s Ice Cream Club can get free access to Nirula?s Ice Cream wallpapers, screensavers and get to know the latest promotions/ offers launched by Nirula?s online store. 

Nirula?s Ice Cream parlour, launched in 1970s, was one of India?s pioneering ice cream parlour chains. Since then the Indian ice cream lover?s passion for ice cream has been stoked by new flavours every month. The love affair still continues with new launches by Nirula?s like the Truly Fruity range with real fruits and the BioLite range of frozen food which are probiotic, sugar free and have 33% less fat. The unforgettable taste of Nirula?s very own special international flavours 21 LOVE, Jamoca Almond Fudge, Manhattan Mania , Delhi Delight etc continue to entice generations of ice cream lovers.  Also among all-time favourites are quintessentially Indian favours like Zafrani Badam Pista, Badam Kewra and Thandai.

All ice creams at Nirula?s are made of pure milk and are 100% vegetarian and are made at Nirula?s own ice cream factory at Noida, U.P which also houses India?s first ice cream museum. Thhousands of schoolchildren have visited the museum till date and these free, educational visits are scheduled every week on a prior booking basis.

 



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