Hero MotoCorp Ltd , the world’s largest two-wheeler manufacturer, today reported record retail sales in the festive season this year. HMCL has already retailed over 11 lakh (1.1mn) two-wheelers in the festive months of October and November.
Announcing this here Anil Dua, Sr. Vice President (Marketing & Sales), HMCL, said “Our retail sales in the festive months of October and November crossed 11 lakh units earlier this week. This represents a seven per cent growth over the same period last year. By the time the month of November is over, we would have retailed even higher volumes, further adding to this tally.
“This current momentum has given us the hope for a positive turnaround in the two-wheeler industry. However, December being the last month of the year when retail off-take remains sluggish, we are restricting our despatch sales in November. Having said that, we would still be despatching almost five lakh two-wheelers this month. Going forward, therefore, we remain cautiously optimistic for the rest of the fiscal.” he added.
This retail sales has come about riding on robust demand for strong brands such as Splendor and Passion as well as new models like Maestro and Ignitor. This also marks a key milestone for brand Hero as this record comes just two months after the complete migration of Hero MotoCorp’s two-wheeler range from the erstwhile joint brand to Hero.