Meanwhile, the BSE Sensex was down 44.99 points, or 0.27%, to 16,623.02.

On BSE, 8,845 shares were traded in the counter as against an average daily volume of 1.49 lakh shares in the past one quarter.

The stock hit a high of Rs 686.85 and a low of Rs 675 so far during the day. The stock had hit a record high of Rs 874.75 on 28 October 2011. The stock had hit a 52-week low of Rs 617 on 20 June 2011.

The stock had outperformed the market over the past one month until 11 June 2012, gaining 3.81% compared with the Sensex's 2.30% rise. The scrip had also outperformed the market in past one quarter, rising 0.57% as against 4.77% fall in the Sensex.

The large-cap company has an equity capital of Rs 306.99 crore. Face value per share is Rs 5.

Mahindra & Mahindra (M&M) announced during trading hours on Monday, 11 June 2012, that it has received an overwhelming 7200 plus bookings for its XUV500 model from customers within just 2 days of opening all India bookings for the vehicle.

The company said it ramped up production capacity to 4000 vehicles per month to cater to the growing demand. All India bookings for the XUV500 opened from 8 June 2012. The XUV500 is now available at more than 100 dealerships across India, including those cities where it had been launched earlier.

The Mahindra & Mahindra stock reversed Monday's (11 June 2012) 1.13% fall that was triggered by Oil Minister S. Jaipal Reddy on Friday, 8 June 2012, recommending that the tax on diesel vehicles should be raised.

The government had refrained from imposing higher excise on diesel vehicles in this year's Union budget despite pressure to pare its rising subsidy bill. The government heavily subsidises diesel prices as the fuel powers much of the economy, especially in rural areas and in transportation.

M&M's net profit rose 44.2% to Rs 874.50 crore on 38.9% rise in gross revenues and other income to Rs 10288.40 crore in Q4 March 2012 over Q4 March 2011.

Combined net profit of Mahindra & Mahindra (M&M) and Mahindra Vehicle Manufacturers (MVML) rose 35.5% to Rs 911.30 crore on 37% increase in gross revenues and other income to Rs 10333.60 crore in Q4 March 2012 over Q4 March 2011.

The Mahindra Group operates in the key industries that drive economic growth, enjoying a leadership position in tractors, utility vehicles, information technology and vacation ownership. Mahindra has a presence in the automotive industry, agribusiness, aerospace, components, consulting services, defence, energy, financial services, industrial equipment, logistics, real estate, retail, steel and two wheelers. In 2011, Mahindra acquired a majority stake in Korea's SsangYong Motor Company.