Maarten Lafeber of the Netherlands became the first hole-in-one player for the 11th hole as the Avantha Masters 2011 began in Gurgaon today. Lafeber won himself a luxury Volvo. Volvo Auto India has presented the Golf ace its technologically advanced SUV, Volvo XC60.
The European Tour is hosting the Avantha Masters from 17th-20th February, 2011 at the DLF Golf and Country Club, Gurgaon, Haryana, India.
Expressing his delight at presenting Volvo XC60 to Maarten Lafeber, Sudeep Narayan, Marketing & PR Director, Volvo Auto India said, “This is a fantastic start to the Avantha Masters 2011. We are thrilled to be presenting our most stylish and technologically advanced model Volvo XC60 to Maarten. It is indeed a privilege for us to recognize the Golfer’s achievement in the sport which truly bears our core values of superiority and excellence.”
The tournament will be extensively covered on major sports channels in Asia, Europe, Middle East and Australia via major broadcasters such as SkySports, CCTV, FoxSports and Viasat amongst many others. In India the tournament will be covered live on Ten Sports and Star Sports.
Volvo pioneered the development of European Tour as it is known today, the Volvo Tour, the Volvo Order of Merit, the Volvo PGA Championship and until 2008, the Volvo Masters. In 2009, Volvo remained a title sponsor on the European Tour. And that is not all; Volvo also has a passion for amateur golf, club golf, the game played by over 60 million people on over 30,000 golf courses in most countries on the globe.