Bangalore based Nabler Web Solutions, India’s first full-service web analytics company, has launched “MapMyLead”, an innovative web analytics tool that has been entirely conceptualized and developed in the labs of the company. MapMyLead comes with a robust report-building capacity that helps organizations identify visitors to their websites who could be potential customers, even if they did not enquire through the website.
MapMyLead is a SaaS (Software as a Service) application built on ASP.NET. It works on JavaScript tagging. All the customers have to do, is insert a single line JavaScript on their website and start generating results immediately.
Announcing the launch, Seby Kallarakkal, Founder and CEO of Nabler Web Solutions said, “We believe that the web is the future for all businesses. MapMyLead helps organizations identify and remarket their products/services to those companies and individuals who visited their websites and left without contacting them or filling the enquiry form on their website. This aids in reaching out to the lost visitors thereby increasing the conversion rate.”
“MapMyLead provides granular details of visitors to an organization’s website such as the name and location of the company that visited, pages viewed, time spent on each page, level of interest, and more. This tool can ideally be used by organizations that are largely dependent on their websites for generating leads, organizations in the B2B domain, and enterprises that have mid-to-large sized companies as customers (who usually have registered IP addresses),” added Seby Kallarakkal.
Nabler provides comprehensive web solutions to several organizations across the world. The company has helped more than 80 websites perform and deliver results. Its aim is to help organizations derive more from their websites – in terms of productivity and revenue.
Nabler is backed by strong web analytics and technical teams that consist of Microsoft Certified Professionals. Besides an in-depth technical and domain expertise, the team at Nabler has a rich experience of over five years in building web tools such as 6Science (custom website crawler) and custom analytics applications for various clients.