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With a total of 18.8 million jobs in 2011, tourism has become one of the biggest generators of employment in the European Union and a key driver for economic growth and development. In 2011 foreign visitor spending amounted to €330.44 billion. According to recent estimations these figures are likely to increase up to 20.4 million jobs and €427.31 billion in 2022.
If fully exploited, the current visa rules could ensure that the EU remains an attractive destination for more tourists/third country nationals, while at the same time boosting EU's economic activity and job creation. Indeed, tourism has a considerable impact on the economy as a whole, through spending in accommodation, food and drink, transport, entertainment, shopping, etc.
"Given the current economic downturn we should strive to increase tourist flows to Europe while continuing to ensure the security of our borders'' said the Commissioner for Home Affairs Cecilia Malmström. ''Facilitating opportunities for legitimate travellers, who do not pose a security risk, to visit Europe can only reinforce our position as the world's number one tourist destination, a most welcome achievement for our economy", she added.
"Tourism and travel facilitation have always been high on my agenda. I am very pleased that the excellent cooperation between Commissioner Malmström's services and mine are bearing fruit. I consider this Communication a milestone, in that the Commission officially recognises the importance of taking economic considerations into account when adopting decisions on visa policy", said European Commission Vice President Antonio Tajani.
Figures show that the number of visas issued has increased significantly in recent years and that visa refusals remain low. Around 460 000 Schengen visas were issued in India in 2011; the number was 340 000 in 2007. Also the number of visas issued in China significantly increased: 560 000 visas in 2008, compared to 1 026 000 in 2011. In Russia around 5 152 000 visas were issued in 2011, compared to 3 500 000 in 2007.
Yet more could be done to increase tourism flows from those countries presenting a high tourist generating potential as well as a growing purchasing power.
Improving travel facilitations
A lot can be achieved already under existing visa rules and many obstacles can be removed by a correct implementation of the Visa Code by Member States' consulates. In particular, consulates should enforce the 15 days deadline for granting an appointment, the 15 days deadline for a decision on the visa application, the availability of application forms in the language of the host country and they should also assess the possibility to issue multiple entry visas.
In a long term perspective, possible changes of the current visa rules could also be explored, including:
Enhancing Local Schengen Cooperation (harmonising visa practices in the Schengen countries), in order to make it more efficient.
Moreover, technological developments should also be taken into account. For instance, the Commission will soon put forward legislative proposals on 'Smart Borders' (see the 2011 Communication: IP/11/1234 and MEMO/11/728) meant to ensure smoother travel flows at EU's external borders.
India Infoline News Service / 11:17, Apr 24, 2015
The ice-cream market in India is estimated at Rs 3,500 crore and Gujarat is the largest market.