From a macro perspective, Budget 2014 should give a boost to overall M&E ecosystem. Im extremely confident that it will be growth oriented one! though from an Industry standpoint, aspects like enhanced FDIs and Tax relief are some of the key expectations! Subsidies on STBs & relief on Taxes should help. I'm more concerned about the smooth implementation of DAS phase III & IV !!
A green signal for news broadcasting in FM radio will also be one of the positive steps for the M&E Industry.
The author is Punit Goenka, MD & CEO, Zee Entertainment Enterprises Limited.