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Industry Structure The Indian car industry can be classified, based on the price of the car, into the 'small' car or the economy segment (upto Rs0.25mn), mid-size segment (Rs0.25-0.45mn), luxury car segment (Rs0.45-1mn) and super luxury car segment (above Rs1mn). The models in the car market can be fitted to different segments as given below :- Category Models Economy segment (up to Rs0.25mn) Maruti Omni, Maruti 800, Padmini Mid-size segment (Rs0.25-0.45mn), Premier 118NE, Ambassador Nova, Fiat Uno, Zen, Hyundai Santro, Daewoo Matiz, Tata Indica, Maruti 1000, Contessa Luxury car segment (Rs0.45-1mn) Peugeot 309, Tata Estate, Tata Sierra, Maruti Esteem, Ceilo Executive, Honda City, Mitsubishi Lancer, Ford Ikon, Opel Astra, Fiat Siena, Opel Corsa, Daewoo Nexia, Hyundai Accent Super luxury segment (Above Rs1mn). Mercedes Benz and other imported models The demand for passenger cars can be segmented on the basis of the user segment as those bought by taxi operators, government/non government institutions, individual buyers etc. A major portion of the demand in India accrues mainly from personal vehicle owners.  The distribution of car sales in FY2000 in terms of the above mentioned segments is as given in the chart below. Segment Market Share (%) Economy 90.2 Mid size and Luxury 9.8 Source : SIAM/Auto Car India The table shows that sales in the economy segment still rules the roost with a large number of entrants purveying their wares in the segment and with a great degree of success too. However, in the past several months, sales in the mid-sized car segment has also picked up thanks to the wider choice set available and a steady rise in income levels. A look at the table below will suffice. Month Economy cars Mid-sized cars % of mid-sized car sales Aug-99 51,355 4,858 8.6 Sep-99 52,113 5,394 9.4 Oct-99 44,065 3,250 6.9 Nov-99 47,299 3,678 7.2 Dec-99 45,300 6,533 12.6 Jan-00 45,503 6,141 11.9 Feb-00 47,322 6,828 12.6 Mar-00 59,259 10,101 14.6 Apr-00 45,654 7,587 14.3 May-00 43,396 7,447 14.6 Source : Auto Car India   The last ten months saw sales in the small/economy car segment stagnate while that in the mid-sized category have picked up barring a two-month period of October and November 1999 when it fell below 4,000 units. If the percentage of mid-sized cars sold in August 1999 was 8.6% it jumped to 14.6% in May 2000. Regionwise car sales In terms of car sales by region, the north leads by cornering 43.9% of the total car sales in 1998 for which latest data is not available. The western and southern regions come second and third with a market share of 25.3% and 19.5% respectively. The distribution of sales in terms of region is as given below.   States Quantity in Nos. North Zone   Delhi 45,832   Himachal Pradesh 3,302   J & K 4,308   Punjab 20,376   Haryana 9,004   Chandigarh 14,512   Uttar Pradesh 23,054 West Zone   Goa 2,716   Gujarat 20,925   Madhya Pradesh 9,387   Maharashtra 28,334   Rajasthan 8,149 South Zone   Andhra Pradesh 10,640   Karnataka 14,190   Kerala 11,263   Pondicherry 25   Tamil Nadu 17,366 East Zone   Assam 3,349   Bihar 6,319   Orissa 3,064   West Bengal 14,985   Tripura 120   Sikkim 111   Nagaland 1,367   Mizoram 359   Meghalaya 404   Arunachal Pradesh 674   A&N Islands 13   Manipur 113   Others 63   Total 274,324 Source: SIAM  (Note: The above given figures are exclusive of Maurti Udyog sales and exports) Delhi leads the others in terms of sales with 38% of sales in the northern region happening there. Its share of nationwide sales is 16.7%. Maharashtra follows next with 10.3% of national sales.  Other sector reports Previous chapter Next chapter

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