PUMA and RFL bring the 7th edition PUMA Urban Stampede Powered By Flipkart in Bangalore

India Infoline News Service | Mumbai |

PUMA Urban Stampede Powered By Flipkart is the only national running property in the country.

PUMA and Runners for Life came together this Sunday (August 3rd) morning to elevate running in Bangalore to a whole new level with PUMA Urban Stampede Powered By Flipkart in the city. PUMA Urban Stampede Powered By Flipkart is a relay where teams comprised of 4 members each, vie for the title of the fastest team in the Men’s, Women’s and Mixed categories. The run is aimed at encouraging amateurs and seasoned runners alike to take part in a sport that is as enjoyable and fulfilling as it is beneficial.

For the Bangalore edition PUMA Urban Stampede, each participating team consisted of 4 members from the same company, each of whom ran a 5km circuit, in relay format. PUMA Urban Stampede's second format called the ‘Open Challenge’ where teams of two runners finished 20km (2x10km) and lastly the open 5 km for each individual runner ensured an inclusive race with varied distances catering to different runner levels.

The Bangalore edition saw close to 400 Corporate teams of 4 participating, as well as over 400 individual runners - an indication that the race was well received in Bangalore this year. Key companies like Goldman Sachs, Toyota Kirloskar, AOL, Cisco, Microsoft and KPMG amongst many more sent teams to PUMA Urban Stampede. There was a Men’s, Women’s and Mixed category in both the Corporate Relay as well as the Open Challenge. Special mention to JDA – who have consistently won the award for ‘Pulse of the Stampede’ for sending the most number of Corporate Teams every year.

PUMA Urban Stampede Powered By Flipkart is the only national running property in the country. First unleashed in 2008, this fun run has witnessed an exponential rise in participation over the years and this year the PUMA Urban Stampede Powered By Flipkart is scaled up to 8 cities which includes – Pune, Chandigarh, Chennai and Calcutta, along with Bangalore, Mumbai, Delhi and Hyderabad.

"PUMA Urban Stampede Powered By Flipkart will also help us target the online consumers' interest areas and encourage them to take up the sport of running. The micro site on Flipkart allows us to specifically engage runners with our wide variety of performance products." said Rajiv Mehta, Managing Director, India, PUMA.

Winners of the Corporate Relay from every city will be invited to compete in the National Finale in Mumbai in March 2015. The Grand Prize for National Corporate Relay Winners at the Mumbai Finale in March 2015 – is a trip to Istanbul to compete in the Istanbul half-marathon.
In true PUMA style, there was entertainment in store for the spectators as well.

A PUMA FAAS test was also conducted at the venue to allow participants to check their top speed. A carnival like atmosphere was created at the venue and rewarding foot massages awaited tired runners at the end of the course.
 

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