Spicejet emerged as the leader in Domestic Private Airlines followed by Jet Airways with a 34% Brand Rep score.
In the International Private Airlines segment, Singapore Airlines led the way followed by Etihad with a Brand Rep score 19% below the category leader.
BlueBytes in association with TRA Research released 'India's Most Reputed Aviation Brands 2016'.
The study was conducted within the aviation industry-21 airline brands that have measurable media coverage in India were selected for the study.
"Reputation is a measure of the effectiveness of transmitted belief abiut attitudes showcasing respect. In an industry where most players provide very similar services and the diferentiatorsare barely ahandful, having a good reputation becomes essential, A solid Reputation alone can be the distinguishing feature for Indian Aviation players to stand out from the clutter of the competition, " said Pooja Kaura, Chief spokesperson for 'India's Most Reputed Aviation Brands 2016'.