TVS Motor brand TVS Apache crosses the 4 Million global sales milestone

The company in collaboration with its TVS Apache customers has created the “Longest Chequered Flag” spanning a length of 957 feet.

Oct 12, 2020 01:10 IST India Infoline News Service

TVS Motor Company Limited, a reputed manufacturer of two-wheelers and three-wheelers in the world, celebrates the 4 million global sales milestone for its premium motorcycle brand, TVS Apache on Monday.

Launched in 2005, the TVS Apache series is the fastest growing premium motorcycle brands in the country, with a strong presence across global markets.
“It is a momentous day for us at TVS Motor Company, as we achieve the 4 million global sales milestone for our premium motorcycle brand, TVS Apache. Over the years, young and aspirational riders have shown keen interest in performance-oriented, premium motorcycles.

As a result, the TVS Apache brand has garnered immense popularity amongst motorcycle enthusiasts globally. The platform of Apache motorcycles showcases the company’s technological prowess, using years of experience and racing pedigree. With a range of motorcycles from 160cc to 310cc, our focus on premiumisation has resulted in us offering many segment-first features and best-in-class technologies to our customers including the RT-Fi engine tech, GTT (Glide Through Technology), Ride Modes, SmartXonnect, and Slipper Clutch,” K.N. Radhakrishnan, Director & Chief Executive Officer, TVS Motor Company, said.

To commemorate the 4 million global sales milestone celebrations, TVS Motor Company, in collaboration with its TVS Apache customers has created the “Longest Chequered Flag” spanning a length of 957 feet. Sourcing images from their customers globally, the flag is an expression of gratitude for their love and faith in the brand.

TVS Motor Company Ltd is currently trading at Rs467.60 down by Rs3.8 or 0.81% from its previous closing of Rs471.40 on the BSE.

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