Idea Jalsa - Music for the soul, is a successful TV show conceived and produced by Art & Artistes’ (I) Pvt. Ltd. It completes 75 episodes on August 7, 2010 (Visit http://www.imaindia.in/overview_jalsa.html). This musical journey has enthralled the viewers with some phenomenal performances by a carefully selected versatility of music talent in our country. It’s continued and consistent presentations of the various genres of Indian music has undisputedly established it as single largest platform for all genres of Indian music on TV.
"Idea Jalsa" was established in 2006, as a multi-city on-ground live performance event to popularise ALL forms of Indian Music. Says Durga Jasraj, Director – Art & Artistes’ “Interactive sessions post the recitals, addressed by both the performers made it a unique and exciting experience for music lovers.
Following the success of a 40 city tour over 22 months, and the response we received in each city, we decided to take this initiative forward and develop a performance based format for television. The support and vision of Idea Cellular is exemplary and set standards of content production, at the same time supporting Indian Music.
The National broadcaster too, supported this format of presentation by giving us a slot on Sunday morning.”
The show has also been dubbed in 5 Regional languages viz. Marathi, Oriya, Gujarati, Tamil, and Punjabi. This has ensured even wider reach and appeal to regional audiences due to the deep reach of Doordarshan.
Commenting on this milestone, Durga Jasraj said, “Idea Jalsa started as a celebration of music and has become an integral part of the music fraternity. Since January 2009, more than 100 main artistes have presented more than 300 performances, making this diverse collection of timeless content, a treasure which also promotes Indian music. I can definitely say that we have presented some of the most versatile and talented performers on the stage of Idea Jalsa.
This platform has also been responsible for discovering some really great hidden talent from across India, through the 6 city National Talent Hunt – the first of its kind for all genres of Indian Music. The winners of the National Talent Hunt were selected by eminent musicians viz. Padma Vibhushan Pt.
Jasraj, Padma Vibhushan Pt. Hariprasad Chaurasia, and Padma Shri Hariharan. They are provided with a monthly grant of Rs. 5,000 to pursue their music education/ training and their progress will be reviewed twice a year by the Patrons of the Indian Music Academy.”
Idea Jalsa – Music for the soul has had outstanding performances by musical legends like Pandit Jasraj, Pandit Shivkumar Sharma, Dr. L. Subramaniam, Ustad Amjad Ali Khan Ghazal Maestro Jagjit Singh, Javed Akhtar, Anuradha Paudwal, Wadali Brothers, Alka Yagnik, Shankar Mahadevan and young maestros like Sanjeev Abhyankar, Shashank, Rattan Mohan Sharma, Niladri Kumar, Purbayan Chatterjee, Jaswinder Singh, Rimpa Siva, Bela Shende and many others. Idea Jalsa is hosted by Annu Kapoor and Durga Jasraj.
Watch out for Pandit Ajay Chakraborty performance on Idea Jalsa – Music for Soul 75th episode on DD National Saturday, August 7, 2010 at 11:30 a.m. and Sunday, August 8, 2010 at 11:00 p.m.