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How Does an Authorised Partner Franchise (Formerly Known as Sub-Broker) Work?

The world of finance is dynamic. Hence, the avenues for entrepreneurship are unlimited. Among the most exciting is the authorised partner (now known as the authorised partner) franchise model. It is an innovative structure that enables people to be a part of the trading ecosystem and, therefore, act as a link between investors and large resources of established brokerage firms.

As the financial landscape constantly changes, demand for customised investment services and localised know-how is rising and increasingly making authorised partner franchises an attractive choice for any aspiring business owner. In this article, we look at the intricacies of the model, pointing out the benefits, the working mechanism, and more.

What is an Authorised Partner Franchise?

An authorised partner franchise (now known as an authorised partner) is a business offering in the finance sector. Here, an authorised partner franchise business model allows individuals to enter the financial sector with lower risk while leveraging the support of a larger brokerage firm.

The authorised partner can protect the name and legal license to conduct the business of the franchisor, and through this, it can offer a whole range of financial services and products on behalf of the franchisor.

The authorised partner and franchisor relationship is central to this model, where both parties benefit through mutual cooperation and shared business goals.

Key Benefits of Being an Authorised Partner Franchise

Choosing an Authorised Partner Franchise allows you to build your own client base while working under the name, platform, and support of an established brokerage. It combines the independence of self-employment with the structure and resources of a larger institution, which is one of the key benefits of Authorised Partner Franchise models.

The overall benefits of Authorised Partner Franchise arrangements become clearer when you see how they reduce entry barriers, provide ongoing support, and give access to systems that an individual could not easily build alone. For many individuals considering a franchise of stock broker, this balance between support and independence is an important advantage.

Low Initial Investment and Shared Infrastructure

As an Authorised Partner Franchise, you generally do not need to build your own trading infrastructure or back-office systems from the ground up. The broker provides the trading platform, technology, and core operations, which helps you start with a lower financial commitment than many other businesses.

Use of an Established Brand

Working under a recognised broker name makes it easier to gain trust when meeting new clients. Instead of explaining a completely new brand, you can focus on your own service quality, while the broker’s reputation supports you in the background.

Access to a Wide Product Range

You can usually offer multiple products such as equity, derivatives, commodities, currency, and mutual funds, depending on the broker’s approvals. This variety strengthens sub broker franchise functions and helps you serve different types of investors through one platform.

Training, Research, and Operational Support

Most brokers provide initial and ongoing training, research reports, and process support. This makes it easier to answer client questions accurately, handle day-to-day work, and improve your own understanding of the markets over time.

Scalable Income Potential

Your earnings are linked to client acquisition and trading volume, so there is scope to grow income as your network and client activity increase. For many, this variable earning capacity is one of the important benefits of sub broker franchise models.

Structured Compliance Framework

The broker usually sets clear guidelines and processes for documentation, risk management, and regulatory compliance. This allows you to focus more on clients while operating within a framework that has already been aligned with regulations.

What are the Eligibility Criteria to Become an Authorised Partner

Understanding how an authorised partner franchise model works is crucial before stepping into this business. Here are some key requirements:

  • The candidate should be a 12th pass at a minimum, but ideally, a person should be a holder of a graduation degree.
  • Knowledge and understanding of capital markets, and should have expertise in the management of transactions relevant to general finance.
  • The candidate should have strong communication skills to convince the client to do business.
  • The candidate should have recent information related to financial, economic policy and other related subjects that could impact the stock market.
  • The candidate should have a basic knowledge of equity, commodities, mutual funds, currencies, etc., which is a must.

Functions of an Authorised Partner Franchise

Authorised Partner Franchise arrangements play a central role in connecting investors with the services of a brokerage. They perform several sub-broker franchise functions that support clients at different stages, from initial contact to ongoing trading and service.

These functions combine relationship-building, process execution, and compliance, which together explain how an authorised partner or sub-broker franchise works in real practice.

Client Acquisition and Onboarding

Authorised partners invite potential investors to explore trading and investing opportunities and help them understand the basic process. They guide clients through account opening, documentation, and initial platform familiarisation.

Personal Guidance and Basic Investment Support

They offer one-on-one discussions to explain market trends, product features, and basic risks in a clear way. This support helps clients make more informed choices instead of acting only on unverified information.

Execution Of Client Trades

Authorised partners help ensure that client orders are placed correctly on the broker’s trading platform. They focus on accuracy and timeliness so that transactions are executed as per the client’s instructions.

Ongoing Client Communication and Service

They stay in regular contact with clients to answer queries, share relevant updates, and support day-to-day trading activities. This ongoing service is an important part of sub-broker franchise functions and client retention.

Local Marketing and Network Development

Authorised partners make use of their local knowledge and contacts to promote the broker’s services in their area. This can include meetings, events, or digital outreach, all aimed at increasing client participation.

Compliance and Regulatory Adherence

They follow the broker’s processes and regulatory guidelines so that all activities stay within the legal framework. Proper compliance protects both the clients and the reputation of the Authorised Partner Franchise.

How Does an Authorised Partner Franchise Operate?

An Authorised Partner Franchise works as an independent business unit that uses the brand, platform, and support of a brokerage firm. In simple terms, this is how a sub broker franchise works from the first agreement to ongoing client service.

Step 1: Agreement and Setup

The process begins when the individual or firm signs a franchise agreement with the broker, becoming an Authorised Partner Franchise under that brand. After completing eligibility checks and documentation, the partner receives access to the trading platform, back-office systems, and other resources required to operate.

Step 2: Marketing, Client Acquisition, and Education

Once the setup is complete, the authorised partner markets services to potential investors through meetings, local events, online channels, and one-to-one consultations. As clients show interest, the partner explains account opening, trading basics, and provides educational material so that clients can understand products, risks, and the structure of their investment strategy.

Step 3: Trade Execution, Ongoing Service, and Compliance

After clients are onboarded, the authorised partner helps them place orders on the broker’s platform and ensures that trades are executed correctly and without unnecessary delay. The partner stays in touch with clients through regular updates, responds to queries, and keeps track of regulatory changes so that all activities remain compliant.

Over time, the effectiveness of the authorised partner’s client acquisition and service directly influences the overall performance and profitability of the sub-broker franchise.

Why Choose IIFL Capital Services Ltd for Opening an Authorised Partner Franchise?

IIFL Capital Services Ltd is a well-established name in the market, with more than a million accounts opened since its inception. Associating with such a brand can make it easier to build trust when you start your own sub-broker franchise.

Diverse Product Offerings

As a franchise of stock broker under IIFL Capital Services Ltd, you can offer execution, advisory, and research across equity, F&O, commodity, currency, and mutual funds. This broad range supports different client profiles and strengthens the benefits of the Authorised Partner Franchise for your business.

Access to AIF, PMS, and Advanced Products

IIFL Capital Services Ltd is also among the leading distributors of Alternative Investment Funds (AIF), Portfolio Management Services (PMS), and mutual funds. This allows your Authorised Partner Franchise to cater to more sophisticated investors who require advanced solutions.

Research, Advisory, and Platform Support

As an IIFL Capital Services Ltd partner, you benefit from the company’s research capabilities, advisory support, and established trading platforms. These elements help you provide higher-quality service and demonstrate clearly how does a sub broker franchise work in partnership with a strong institution.

Structured Framework and Growth Potential

The IIFL Capital Services Ltd model offers a structured framework, training, and ongoing assistance, which simplifies daily operations and compliance. For many aspiring partners, these factors make IIFL Capital Services Ltd a preferred choice when evaluating the benefits of sub broker franchise opportunities in the market.

Conclusion

The franchise for an authorised partner in India is rising day by day, since many people have recognised that if you are good with numbers, then you may have an excellent opportunity to make money. You need entrepreneurial skills that are very relevant for business growth and the achievement of goals every month. Different organisations use their efforts, experience, skills and resources to get the company through franchises such as the IIFL Capital Services Limited franchise. Therefore, the franchisee shall be allowed to market its goods and services in compliance with the brand or trademark model.

Become a Partner & Earn up
to 1 Lakh* per Month!

By continuing, I accept the T&C and agree to receive communication on Whatsapp

Frequently Asked Questions

Ans: You will need:

  1. A good track record and client base in the financial circuit.
  2. No particular need of experience (freshers can apply to) in selling financial products as a Member Broker /Sub-broker, Remissier, Mutual Fund distributor, Insurance advisor, Financial Planner or an Employee of a Broker/Sub-Broker.

Ans: The financial products are:

  1. Equities
  2. IPOs
  3. Mutual Funds
  4. PMS
  5. NCDs
  6. Bonds
  7. Insurance Products
  8. Fixed Deposits

Ans: Revenues from a sub-broker franchise come through commissions on the trades executed by their clients. Payments are normally collected as a percentage of brokerage fees charged to clients for their trading activities.

Ans: The profitability of a sub-broker franchise depends upon client acquisition, trading volume, and proper management..

Become a Partner & Earn up
to 1 Lakh* per Month!

By continuing, I accept the T&C and agree to receive communication on Whatsapp

Become a Partner & Earn
up to 1 Lakh* per Month!