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Retail Newsletter - November 05 to November 09, 2012

India Infoline News Service | Mumbai |

eBay India, India’s leading eCommerce marketplace, released the eBay India Festive Shopping Trends based on an analysis of all transactions on eBay India in October 2012.

Top News

12 FDI proposals clears including Pavers England and Brooks Brothers


The proposals cleared include Larsen & Toubro for foreign equity in group company engaged in the defence sector. 

The government on Friday cleared 12 FDI proposals. These include Pavers England and Brooks Brothers. 

The proposals cleared include Larsen & Toubro for foreign equity in group company engaged in the defence sector. 

Italian jewellery brand Damiani has got the nod to set up a 51:49 joint venture with Mehta's Pvt Ltd.
PVR Leisure Ltd's proposal to induct Rs50.10 crore foreign equity in an investing company has been cleared.  Read more…


Wipro Consumer Care relaunches Aramusk....


Wipro Consumer Care and Lighting (WCCLG), the fast moving consumer goods (FMCG) and Lighting division of Wipro, has re-launched Aramusk. Aramusk is one of the oldest male soap brands in the country and was acquired by WCCLG from Mumbai-based VVF Ltd in June 2011. Wipro has expanded the brand portfolio from only soap to newer categories and now has Aramusk offerings in Talc, Deo, Shave Foam, Shave Cream etc. The company has announced the launch of the new product range nationally.


The company has also roped in leading film star Shahid Kapoor as the brand ambassador for Aramusk.


“Aramusk is a strategic fit into our personal care portfolio. The relaunch of Aramusk will significantly enhance our presence in male grooming. Aramusk has a lot of latent equity in the market and we intend to tap it. Over the years we have carefully chosen celebrities to endorse our brands and it has worked well for us. Shahid is a leading star in India and fits the brand personality” said Mr. Anil Chugh, Senior Vice President, - Wipro Consumer Care and Lighting.” Read more…


India on an online shopping spree this festive season: eBay India


eBay India, India’s leading eCommerce marketplace, released the eBay India Festive Shopping Trends based on an analysis of all transactions on eBay India in October 2012. The report showcases interesting festive online shopping trends of India and its Top Festive Shopping Cities.

Online shopping is mainstream this festive season with Indian consumers across the length & breadth of the country going online for the best deals & widest variety of products. Delhi tops the rankings & shops the most in the festive season followed byBengaluru & then Mumbai. The Capital City Delhi is all set to look good this festive season with most purchases from the Perfumes & Cosmetics category. Bengaluru is spending most on Home Décor perhaps to refresh their personal space and Mumbai turns techie by buying most Laptops & Tablets. Interestingly, Surat is amongst the top 10 cities shopping online for the festive season. Read more…




Tips on smart buying during festive season


Here comes the time when the entire country will enter the glitz of joy, celebrations, enthusiasm and devotion.  With the festival season around, there are numerous offers and finance options made available by consumer goods companies, banks and credit card providers. For many people, gifting is an integral part of celebrating the festive season. People tend to go on a buying spree with plans to spend on buying cars, houses, home appliances and other goods during this period.


However, it is important to plan wisely and keep a few guidelines in mind before you go on that festival binge.


Freeze on a budget: Before you even go around looking at different things to buy, you have to ensure that you have fixed on the amount you are ready to spend for your purchase. Read more…


Domestic News


Barista Lavazza announces strategic alliance with Penguin Books India


Barista Lavazza, the pioneer of café culture in India, in keeping with its innovative marketing campaigns, today announced its strategic alliance with Penguin Books India, India’s largest English language publisher. An industry first, this strategic association between India’s leading café and book publisher will prove valuable in bringing coffee and book lovers together. This alliance has also moved Barista Lavazza a notch closer to its endeavor of being the most ‘innovative café’ in the country. The association will also give Barista Lavazza patrons another reason to visit their favourite café and enjoy the true Italian coffee experience, along with their favourite book / author.

Always known to keep the interest of their customers in mind, and having taken inspiration from its Italian heritage, Barista Lavazza has perfected the art of consumer engagement with various in-store activities, such as promotion of music, art, literature and culture in various forms in its cafes. Read more…


Designer dress sale in Mumbai with up to 50% off


Remember the gorgeous dresses Sarah Jessica parker wore in Sex and the City movies. Wouldn’t you just want to grab one and keep it for yourself? Here is your chance. Get all the top designers like Temperley London, Halston Heritage, Badgley Mischka, Nicole Miller, Tibi, Milly, Erin Fetherston, Amen, Tracy Reese, Parker, Catherine Malandrino and many more for up to 50% off. 

Uttara Parikh, E-Entrepreneur, is bringing to you dresses from  International designers straight off the catwalks of London, New York, Milan & Paris exclusively in Mumbai just for one day. Live your fashion fairytale. Come and BUY and experience your very own Cinderella moment. 

The dresses are from the AW 2011 & SS 2012 collections and there will also be some select pieces from AW 2012. The price ranges from INR 7 000 to 30 000 which is a steal considering how much these brands cost to buy in a store. A very small price to pay for these gorgeous designer dresses. Even the sizes range from UK 6 to UK 16 so it doesn’t matter what your body type is; there is something here for everyone. Read more…


Sonia Gandhi chief guest at convocation of NIFT, Rae Bareli


The Union Minister for Commerce, Industry and Textiles,  Anand Sharma has said that with the recent policy initiatives and arrival of brands like Zara, Louis Vuitton, Gucci, Jimmy Choo, new flavours will be added to the Indian luxury market which will not only give consumers a better choice but also throw open a plethora of opportunities for our young designers for better industry placement in top notch international MNCs. Speaking as the Guest of Honour at the Convocation of the National Institute of Fashion Technology (NIFT), at Rae Bareli today, Sharma exhorted the young fashion designers to strive for gaining credibility for Indian brands made by Indian people. The UPA Chairperson Smt. Sonia Gandhi was the Chief Guest at Convocation Ceremony and gave away the degrees to 59 new graduates. This was second batch passing out of the institute. She also laid the foundation of the New Building for NIFT Rae Bareli. 


Sharma said that the government is committed to invest in the institution building and invest in the young generation. He expressed hope that the young designers will enrich the traditional Indian textiles and will work in close contact with the traditional artisans. “New technology has created new stresses for the traditional artisans, there is need to create new opportunities for them,” said Sharma. Read more…


Tablets and Smartphones are the latest shopping tools: InMobi survey


InMobi, the world’s largest independent mobile ad network, in a latest survey conducted on mobile connected devices and its usage patterns in India, revealed that connected devices like tablets and Smartphone have taken over conventional fixed devices like desktops and laptops. InMobi partnered with Mobext, the mobile marketing network of Havas Digital, to conduct a study to better understand how consumers are using mobile connected devices in India, as mobile internet usage has surpassed desktop internet usage earlier this year.

According to the InMobi survey, covering more than 2,800 respondents across the country, Smartphone still remain the most preferred for entertainment and communication, while tablets are soon catching up. In what could be termed as technology adoption, the survey revealed that 54% of Indian desktop users & 56% Smartphone users are likely to purchase a tablet in next six months.

Phalgun Raju, InMobi’s Regional Director and General Manager for India, Southeast Asia, Hong Kong, Taiwan, indicated “The average Indian spends more time on their mobile device than on desktops or laptops. With the significant growth in tablet adoption, we see that tablets are used more frequently for a wider variety of activities compared to Smartphone, such as shopping, business communications and banking.” Read more…


Canon helds its Canon PhotoMarathon India


India’s photo-enthusiasts challenged their photographic creativity as Canon India Pvt. Limited, India’s No 1. Complete Digital Imaging Company today held its Canon PhotoMarathon India in New Delhi today. This one-of its kind theme based photo contest in its 4th edition saw amateur and professional photographers plying their tricks and techniques among each other. The contest attracted more than 700 entries.

Canon PhotoMarathon India 2012 was held at Kalka Public School, Alaknanda, New Delhi and was flagged off by  Kazutada Kobayashi, President & CEO, Canon India.

Speaking on the occasion, Kazutada Kobayashi, President & CEO, Canon India said, “With Canon PhotoMarathon, we aim to reach out to the community of photography enthusiasts. We are delighted that Canon PhotoMarathon applies our expertise in photography to offer extraordinary experience to customers. It is our aim to constantly endeavor and create platforms and opportunities for a wider level photo indulgence for our customers. We are looking forward to the many talented individuals that will come to the forefront by participating in this event today.” Read more…


Cover your feet in style with Bata’s winter collection


With winters setting in, Bata India presents a whole new range of comfortable boots and cozy loafers in their winter footwear collection for the season. The range offers a wide variety of casual as well as formal trendy shoes that are high in comfort and quality.


For Women, the brand offers attractive temporary wedge heels with closed toes, classic pumps, booties and keds in dark warm tones of browns and greys. Patent leather toe detailing and suede ballerinas in colour blocks are also the highlights of the collection.

For men, the collection offers smart casual slip-ons in new buck leather, high top sneakers and distinctive styles and designs of oxfords. Also, a variety of comfortable and stylish loafers in soft suede and leather materials for semi-formal occasions are a part of this exciting winter collection.
Read more…


Amalya…The Leela’s luxury hampers to gift this Diwali


Amalya, the lifestyle boutique at The Leela brings you a range of luxury hampers to gift this Diwali season. From distinctive wine and champagne cases, tantalizing gourmet food hampers to an indulgent spa tote, you are sure to find a hamper you wish to gift to your loved ones. 

Let your gifts do the talking and define you as a true connoisseur of fine living, this festive season. Indulge your family, friends and associates with gift hampers that are not just a cut above the rest, but also spell class and style. Make this Diwali a truly luxurious one!

Sommelier’s Choice Wine Hamper


A fabulous presentation of fine imported red or white wine specially selected by our sommelier in an elegant wine case. It also has a selection of crunchy nuts to complement the wine. Rs 6,500 plus taxes. Read more…


SunfeastYiPPee! Noodles launch an exciting new offer ‘Loot Maal’


India’s new favourite snack, SunfeastYiPPee! Noodles has launched an exciting new offer called the “Loot Maal” Offer. It is a unique offering where everyone is a winner. 25 lucky packs can give you a chance to Loot a real store and every YiPPee! pack contains an assured gift. The Rs 5 pack contains tattoos and the Rs 10 and Rs 40 packs contain Stickers available in various designs which make every pack fun. Along with this, thousands of lucky packs contain a chance to win Mobile Phones, Remote Controlled Cars, MP3 Players and other such exciting gifts.

If that wasn’t enough, YiPPee! brings 25 lucky winners a chance to Loot A Store. Yes, you read it right. It’s a chance to shop for all that you can wish for without having to pay the bill. Two members of the family can join in a Store Looting spree and shop for goods upto One Lakh Rupees. This is a unique offering which makes the whole experience enjoyable not only for the children but also the parents. Read more…


Godrej Locking Solutions and Systems wins CII-EXIM Bank Award for Business Excellence


Godrej Locking Solutions and Systems (Godrej LOCKSS), India’s leading brand in locking solutions and systems, has been recognized for CII-Exim Bank Award for Business Excellence by Confederation of Indian Industries (CII) for their development of a comprehensive, balanced and integrated model of business excellence. 


Godrej LOCKSS is a part of a very select group of companies that achieve sustained (consistently) superior levels of performance, meeting and exceeding the expectations of all stakeholders. The recognition was announced (conferred) in a ceremony organized in Bengaluru by CII.


The award comes at a time when Godrej LOCKSS is redefining industry standards with its efforts towards high-technology product development and comprehensive locking solutions that exceed international standards of quality, design and aesthetics. Read more…


CavinKare announces Deeksha Seth as brand ambassador for Meera Shampoo


The FMCG giant, CavinKare announced south India’s rising star, Deeksha Seth as the brand ambassador for its new look Meera Shampoo.


With the launch of Meera Shampoo in a contemporary avatar, CavinKare is aiming to make this household brand more relevant in consonance with today’s lifestyle. 


The Meera brand today has evolved as an ‘Inspired by Tradition’ brand, delivering the traditional goodness of natural ingredients that provide nourishment for strong, healthy and beautiful hair.


Commenting on the association, Deeksha Seth said, “I’m happy to be associated with an innovative brand that introduced the concept of hair wash powder to the South Indian woman and be a part of this new journey with them. These days, working on film sets day-in and day-out, I hardly have the time to allocate exclusively for hair care. Read more…


CavinKare’s Garden launches sweet and namkeen combo gift packs for Festive Season


With the festive season just around the corner, CavinKare’s Garden has come out with its new range of Sweet & Namkeen combination gift packs. 


A pioneer in introducing the Diet Range of Snacks like Diet Bhel, Diet Chivda and Lemon Bhel, Garden has introduced several different combination of namkeen and sweets in attractively packaged gift packs – all set to woo the Indian consumers during the year-end festivities. 


The combo gift pack range Kuch Khatta Kuch Meetha – is a combination of one box of khatta-meetha savory and one box of Elachi Soan Papdi, Meetha Nazarana – this combination pack comprises an assortment of Rasgulla, Instant Bhel mix and Soan Papdi made with pure Ghee, Meetha Magic -- this is an assortment of Orange & Elachi Soan Papdi, Mithas Ki Saugat – this is an assortment of Elachi, Orange, Pineapple & Chocolate Soan Papdi and for those with a sweet tooth, there is Sweet Treat – which is a combination of one tin of Gulab Jamun and one tin of Rasgulla .


Garden’s festive gift packs are priced between Rs. 115 and Rs.350 and are available in all leading stores across the country.


Cycle Pure Agarbathies presents “Naivedya Lakshmi Pooja Pack”


This festive season, Cycle Pure Agarbathies, India’s leading incense brand from NR Group, presents theNaivedya Lakshmi Pooja Pack– a complete prayer kit. The all inclusive Pooja package has been compiled together as per the Skanda Purana along with all the essentials required for a complete Holy Pooja ritual. The package priced at Rs. 700/- is a convenient option for families to come and pray together as a family at home. The product is available online at www.pureprayers.com.

The Naivedya Lakshmi Pooja pack comprises of over 20 essential ingredients required to complete the pooja. The pack comes along with an instructional booklet and a CD. Keeping tradition alive during the modern times, the CD comprises of slokas which can be helpful to recite along with during the pooja.  The pooja pack from Cycle Pure Agarbathies makes it convenient for today’s urban, fast paced families to have a traditional pooja in the comforts of their own home along with all the products available in a ready to use D.I.Y kit. Read more…


IRIS presents Glow Lights for Diwali


Diwali, the festival of lights is a season of love, warmth and benevolence. On this occasion, IRIS the home fragrance brand from Ripple Fragrances has introduced a special range of Glow Lightsone could use to brighten up their home or give away as lovely gifts. The unique Glow Light product consists of an artistic designer shot glass with a tea light placed within it. The tea light when lit gives an ethereal glow radiating the warmth and scent of love & joy. 

Priced at an attractive rate of Rs 160/- for a set of 3 Glow Lights and Rs. 120/- for a set of 2 Glow Lights, these products are available at 100ft boutique, Mega mart, Reliance Time Out, Reliance Living, Evok, @Home and other leading lifestyle outlets . They are also available online at yebhi.com and candlekart.com.

IRIS brings waves of excitement to the air around with its wide array of wellness home fragrance products. IRIS’s range of in-house fragrances are carefully created from essential oils which when dispersed into the air create aromas that soothe the mind and soul. Iris also offers a host of products like reed diffusers, fragrance vaporizers, potpourri, garden incense and fragrant stones, in a range of exclusive fragrances.


Sparkle up your Diwali celebrations with dazzling décor and festivities at Inorbit Mall


The shopping and celebration never ends here. Inorbit Malls, the pioneers in mall culture in India is all set to sparkle up your Diwali celebrations and make your shopping experience a memorable one with a lineup of glittering activities across its malls inMalad, Vashi, Pune, Cyberabad and Bengaluru. 
Reflecting the spirit of festivity, the décor has been carefully crafted with traditional motifs, lustrous danglers, sparkling gold and red sequins, mirrors, crystals and lights twinkling serial bulbs. The entrance décor will have traditional Indian motifs and propitious elements like diyas while the atrium décor will exhibit vibrancy and revelry with deepstambh light pillars, lanterns, colorful rangolis, sun bird roof danglers, decorative lights, tulshi vrindavans and motif borders on the railings. And that’s not all special experience zones along with photo points with large artificial fire crackers will provide wholesome entertainment for the entire family.

Says Kishore Bhatija, CEO, Inorbit Malls, “Diwali is a festival of fun, frolic and frenzied buying. We, at Inorbit Malls, believe in offering our consumers a distinct shopping experience every time they visit our mall. This year, we have decided to be traditional yet subtle in our celebrations. We have lined up a plethora of activities which are surely going to brighten up the festive spirits of our shoppers and make this Diwali the most memorable experience of their celebrations.” Read more…


Nourish Organics offers range of health food


Seema Jindal-Jajodia of Nourish Organics believes that holistic healing lies in eating right. Her motto, “you are what you eat”, simplistically defines what the brand propagates. The brand is driven by what Terces Engelhart once said “I’ve always believed that if people are given a healthy choice, they will choose it, and if they choose it often enough, it will soon be their only choice”.


An organic packaged food brand, Nourish Organics is all about bringing people back to the organic way of life. Nourish Organics has a wide range of products- cereals, high fiber and Ready-to-eat snacks and much more delightfully tasty Super Foods that will transfigure the way you look and feel. Read more…


Bright up this Diwali with Provogue


Shopping this Diwali will be gratifying and modish like never before. Provogue is proud to introduce fabulous offers that will lighten up your shopping experience this festive season


Re-invent your style quotient by opting for the special product hamper particularly designed this festive season to change the way you feel and look.  


The exciting hamper consists of a silky striped tie, a pair of cufflink, a deodorant from their newly launched line, a leather wallet, pair of socks and a gentleman’s handkerchief. The products are paired together to offer customers a perfect blend of irresistible style and quality


Festive Offers…!!!


·         Shop for Provogue merchandise worth Rs.2999 and above, get gym bag worth 1499/- free.

·         Shop for Provogue merchandise worth Rs.4999 and above, get back-pack worth 2499/- free.

·         Shop for Provogue merchandise worth Rs.7999 and above, get a product hamper worth 4099/- free.


Shah Rukh Khan & Katrina Kaif come together for first time for Lux!


‘King of Bollywood’ Shah Rukh Khan & ‘Queen of Hearts’ Katrnia Kaif for the first time come together for an ad campaign for world’s best selling beauty soap bar - Lux! These Bollywood superstars who need no introduction, will endorse two new sensuous variants Lux Peach and Cream & Lux Strawberry and Cream in their first ever endorsement together.


In 2005, the Baadshah of Bollywood – Shah Rukh Khan came onto the brand and featured in a memorable TVC with Hema Malini, Sridevi, Juhi Chawla and Kareena Kapoor. Once again, Shan Rukh Khan will feature in a stunning Lux commercial with the gorgeous Katrina Kaif who will drive him ‘Bekaboo’!


The magical fragrance of Lux that’s driving Shah Rukh Khan ‘Bekaboo’ has been created by world renowned perfumer Didier Gaffet. Inspired by the Kenzo Flower and keeping in mind the sensory preferences of Indian women; this Master Perfumer has created a fragrance that’ll make Indian woman feel elegant and polished. In Shah Rukh Khan’s own words, ‘The fragrance of Lux reminds me of being happy and being in love’. Read more…


Cooler Master launches new affordable gaming Chassis, K350


Cooler Master, the industry’s leading provider of High-end Chassis, Thermal solutions and Mobile accessories today announ

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