Brandman Retail Ltd Company Summary

Brandman Retail Limited was originally incorporated as Brandman Retail Private Limited with Registrar of Companies, Delhi on July 07, 2021. Further, Company was converted into Public Limited Company and name of company was changed from Brandman Retail Private Limited to Brandman Retail Limited vide fresh certificate of incorporation dated July 23, 2024 issued by the Central Processing Centre.The Company is a resource for licensed fashion and lifestyle brands in category - shoes and athleisure apparels. It operates the offline business through two formats - EBOs and MBOs.

In COCO model, Company undertakes the entire capital and operational responsibility, including store set-up, rentals, staffing, and daily management. This model enables complete control over store operations and customer experience. The Company runs EBOs across various states of India, located in cities such as Ahmedabad, Ambala, Dehradun, New Delhi, Gurugram, Lucknow, Jalandhar, Noida, and Bathinda.

These outlets primarily retail the products of Brand 1, for which the Company has entered into a non-exclusive distribution agreement. Company operated 14 EBOs as at February 9, 2026. The Company launched 7 EBO stores for New Balance in North Indian region in 2021-22.

It opened 8 New Balance stores in 2022-23, opened 3 more new New Balance EBO stores in 2024, followed by the launch of Direct-to-Consumer (D2C) website to directly reach consumers including footwear and apparels. At present, company operates 4 new Exclusive Brand Outlets (EBOs) strategically located across the northern states of India. Their EBOs are currently operational in cities such as Ahmedabad, Ambala, Dehradun, New Delhi, Jalandhar, Bathinda, Gurugram, Lucknow, and Noida.

The Company further operate two Multi-Brand Outlets (MBOs) under the brand name Sneakrz. The promoters have a proven track record in building and scaling retail businesses, fostering strong relationships with global and domestic brands.Company issued and allotted 48,91,200 equity shares of face value Rs 10 each by raising funds aggregating to Rs 86.09 crores by way of IPO on February 6, 2026.