Bajaj Auto Accelerates Sales Momentum, Records Stellar Growth in Two-Wheeler and Commercial Vehicle Segments

1 Dec 2023 , 01:46 PM

Bajaj Auto registers a robust 31% YoY surge in total vehicle sales, reaching 403,003 units in November 2023. Domestic two-wheeler sales soar by an impressive 77% YoY, with 218,597 units sold in November 2023.

Two-wheeler exports experience a slight dip of 6%, dropping from 138,630 units to 130,451 units during the same period.

Year-to-date (YTD) domestic two-wheeler sales witness a significant 22% YoY increase, rising from 1,265,340 to 1,545,334 units. YTD two-wheeler exports, however, decline by 18% YoY in November 2023, as stated in the BSE filing.

Domestic commercial vehicle sales for Bajaj Auto surge by 34%, reaching 39,147 units in November 2023, up from 29,226 units. Commercial vehicle exports, in contrast, decrease by 3%, with YTD exports showing a 23% decline.

Bajaj Auto collaborates with British motorcycle manufacturer Triumph to venture into the premium, middle-weight motorcycle category. Two products, Triumph Speed 400 and Triumph Scrambler 400, are launched as part of the collaboration to challenge Royal Enfield’s dominance in the market.

Bajaj, Hero, and TVS, the major motorcycle manufacturers, actively vie to disrupt Royal Enfield’s stronghold by introducing various products in the premium segment.

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