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Thomas Cook inks agreement with KrisFlyer, the loyalty programme of Singapore Airlines

17 Nov 2022 , 10:30 AM

Thomas Cook (India) Limited has signed a long-term agreement with KrisFlyer – Singapore Airlines (SIA) Group’s loyalty membership program.

This makes the Company the first Foreign Exchange partner on the KrisFlyer platform, giving Thomas Cook valuable first mover advantage. With the rapid revival of travel, the partnership intends to leverage India’s multiple and highly opportune segments of business: leisure, b-leisure and Corporate MICE.

KrisFlyer members will earn 15 KrisFlyer miles on every purchase of US$100 cash or equivalent value in any other currency; and 30 KrisFlyer miles on loading equivalent forex on card.

This offer is valid on a minimum purchase value of US$500/equivalent on retail transactions and available across Thomas Cook India’s omnichannel retail and digital network. Members can redeem miles on their flights including Singapore Airlines, Scoot, Star Alliance member airlines and SIA partner carriers, and on KrisShop – SIA Group’s award-winning e-commerce arm. In addition, miles can also be redeemed on a broad range of shopping and dining experiences, as well as wellness activities, with partners on Kris+ – SIA Group’s rewards and lifestyle mobile app.

Foreign Exchange comprises a key business line for Thomas Cook India, with a dominant market share in the Country. KrisFlyer — Singapore Airline Family’s world class rewards programme, has an extensive membership of over 50 lakhs globally and 3 lakhs in the India region. The partnership offers Thomas Cook India a viable database of active travellers, while giving KrisFlyer members a dual advantage: easy access to India’s leading Foreign Exchange Company, coupled with mileage benefits on every retail forex transaction.

At around 10:26 AM, Thomas Cook (India) Ltd is currently trading at Rs74.05 per share up by Rs0.55 or 0.75% from its previous closing of Rs73.50 per share on the BSE.

For feedback and suggestions, write to us at editorial@iifl.com

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