This also signifies an important milestone in the company’s 5G roadmap. Towards this, Subex announced that the U.S. Patent and Trademark Office has granted the company’s patent application no.
With this patent, Subex moves revenue maximization to the edge, thereby setting standards for operators to proactively identify monetization opportunities. At the same time, it will now move a step closer to detecting and preventing risks such as digital fraud to prevent damage before it happens.
Moving revenue maximization to the edge marks a significant development for the industry as a whole. As the telecom industry accelerates its journey to 5G and opens new revenue streams from the enterprise domain, mobile edge computing will become imperative for operators to make decisions faster, with enhanced reliability and agility.
This has, further, made it mission-critical for operators to move their revenue maximization efforts closer to their subscribers, to the edge to truly leverage the potential opportunities provided by 5G and prevent any associated risks.
Through this patent, Subex will now be able to help operators:
- Enable better and faster decision-making and risk prevention at the source of the problem
- Proactively identify monetization opportunities
- Prevent exposures to digital fraud at the user equipment level
- Provide seamless customer experience
It is now imperative for operators to move decision-making closer to the source, i.e., the end user’s equipment in order to ensure competitive advantage. This patent gives us the ability to reach that edge, and thereby enhances the capabilities and effectiveness of our Business Assurance and Fraud Management product set,” said Vinod Kumar, Managing Director and CEO, Subex. “The issuance of this patent is another step in our journey to be the world leader in enabling Digital Trust.”
Subex ended at Rs56.75 apiece up by Rs1.45 or 2.62% on the BSE.