Brightcom Group Ltd Company Summary

Brightcom Group Limited was originally incorporated as Lanco Global Systems Limited on January 28, 1999. The Company changed the name from Lanco Global Systems Limited to LGS Global Limited on November 5, 2008 to Ybrant Digital Limited on June 14, 2012 to Lycos Internet Limited on December 31, 2014 and thereafter changed from Lycos Internet Limited to Brightcom Group Limited on September 10, 2018. Brightcom Group powers the digital advertising ecosystem by connecting brands, agencies, publishers, and technology platforms through intelligent, data-driven AdTech solutions.

Its integrated capabilities across media buying, publisher monetization, programmatic infrastructure, and campaign optimization position the Group as a key enabler of efficient, scalable, and performance-led digital advertising.The Company is also a Global Information Technology Implementation and Outsourcing Services Provider with an exceptional track record of providing high quality, on-budget, and on-time solutions to demanding clients. It provides end -to-end Enterprise Solution and specialize in ERP Solutions, Microsoft and Open Source Systems development.The Company transitioned from back-end tech provider to a full-stack digital marketing firm in 1998. In 2006, the Company acquired MediosOne in US for US$ 4.5 million, thereby entering into the front-end digital marketing space.In 2007, it acquired AdDynamix in US for US$ 10 million.

It raised US$ 30 million from a few private equity firms.In 2008, Company acquired Online Media Solutions in Israel for US$ 13 million giving a foothold in European digital markets.In 2009, the Company acquired Dream ad based in Argentina for US$ 11.5 million. It acquired Max Interactive based in Australia for US$ 8.3 million.In 2016, the Company launched, LYCOS LIFE, Brightcom programmatic video platform and Apollo LYCOS JV.During year 2015-16, the Company and Apollo International Limited formed a Joint Venture Company Apollo Lycos Netcommerce Limited. During the year 2016-17, the Company formed a wholly owned subsidiary LIL Projects Private Limited.In 2019, the Company increased its service offerings in Artificial Intelligence and Machine Learning.

The Company opened the latest office in Berlin, which has developed to be one of the hubs of technology, creativity & marketing in 2022. Brightcoms HyGrowth Model was introduced in 2023. It partnered with LoopMe, a renowned name in artificial intelligence-driven brand advertising performance.

Company has introduced Trenova to address niche markets in Asia & Europe, contemplating the broader reach of Brightcom and OMS in FY 2024.The Company launched the Brightcom Defence division in FY 2026, by entering into aerospace intelligence and national security domain.