Shabu Sultan is appointed by Lexar as the country general manager for India

20 Jul 2023 , 10:09 AM

Shabu Sultan has been named as the new country general manager for operations in India by the international memory and storage solutions company Lexar.

Sultan held a number of executive jobs before being hired at SPT Consultants, Micron Technology, Memory Technology Middle East, and DTK Computers.

In reference to his new position, Sultan stated to ET, ‘My goal is to tenfold the growth of Lexar’s business by building a high-performance team, forging solid alliances, and cultivating existing relationships.’

The San Jose, California-based flash memory supplier stated in a statement that over the next three years, it will seek to dramatically increase its market share in India and strengthen its brand equity.

Shabu is well-equipped to handle the challenges and seize chances in a dynamic market like India because to his professional history spanning more than two decades in trade, channel, and IT distribution. His multifaceted experience in developing new markets for technology and lifestyle goods will be crucial to accelerating Lexar’s expansion in India. 

We are certain that under his direction, we will be able to define Lexar’s growth story in India and pave the way for incomparable accomplishments, stated Fissal Oubdia, General Manager – Middle East, Africa, India and CIS, Lexar Co. Ltd.

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