Sunil Chhetri, the captain of the Indian football team, has struck a multi-year deal with homegrown superfood company Pintola to serve as the face of its nut butter brand.
This will be Chhetri’s first partnership with an FMCG company in the nation.
Since its 2012 launch, Pintola has grown to be one of the nation’s top nut butter brands, offering a diverse selection of nut butters. In terms of online sales across several e-commerce platforms, it ranks among the top companies in its sector.
With 21 things in its basket, Pintola says that it can soon serve 100 million customers.
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