Swiggy Instamart plans to reach 100 million users in the next 4-5 years

20 Oct 2022 , 10:38 AM

Swiggy’s quick commerce grocery delivery service, Instamart, aims to reach 100 million users within the next 4-5 years.

Instamart’s senior vice president, Karthik Gurumurthy, reported a 16X increase in business over the previous year. Therefore, we honestly believe that it may have a 100 million base. As of August 2022, Instamart has 9 million users who have ever made a purchase.

Since its launch in 2020, Instamart has expanded to over 25 cities. For the purpose of expanding Instamart, $700 million was pledged in 2021. Earlier this year, Swiggy collected money under the direction of Invesco. The increase in discretionary income and a burgeoning middle class support Gurumurthy’s confidence in achieving the growth projections.

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