Tata Motors launches Nexon EV MAX at Rs17.74 lakh; Stock hits 10% upper circuit

13 May 2022 , 01:54 PM

Tata Motors has launched an extension to India’s bestselling EV in the personal mobility segment, the new Nexon EV MAX, at an attractive starting price of Rs17.74 lakh (ex-showroom All India). With this launch, Tata Motors is taking the lead to enhance the appeal of EVs and expand the market with a new offering for customers who are look for longer intercity travel.

On Friday, at around 1:56 PM, Tata Motors was trading at Rs411.55 per piece higher by 10.60% on the BSE.

The new Nexon EV MAX is powered by high voltage state-of-the-art Ziptron technology and will be available in two trim options — the Nexon EV Max XZ+ and Nexon EV Max XZ+ Lux. It will come in 3 exciting colours— Intensi-Teal (exclusive to the Nexon EV MAX), Daytona Grey and Pristine White. Dual tone body colour will be offered as a standard.

Equipped with a 40.5 kWh Lithium-ion battery pack, the Nexon EV Max offers 33% higher battery capacity, delivering an anxiety-free ARAI certified range of 437 km (under standard testing conditions), which ensures uninterrupted inter-city travel. The Nexon EV MAX produces 105 kW (143 PS) of power and delivers an instant torque of 250 Nm available at push of the pedal, resulting in 0 to 100 sprint times in under 9 secs.

Taking the charging experience to the Max level, the Nexon EV Max will be available with options of a 3.3 kW charger or a 7.2 kW AC fast charger. The 7.2 kW AC fast charger can be installed either at home or at workplace, which helps in reducing charging time to 6.5 hrs. Making it an irresistible proposition, the Nexon EV MAX will support a faster charging time of 0 — 80% in just 56 mins from any 50 kW DC fast charger.

Commenting on the launch, Vivek Srivatsa, Head, Marketing, Sales and Service Strategy, Tata Passenger Electric Mobility Ltd. said, “We at Tata Motors are committed to the rapid electrification of mobility in the country, and are humbled by the overwhelming response that we are receiving from our customers.

Keeping customer centricity at the core and dedicated to bringing in newer products at regular and quick intervals, we are elated to launch the new Nexon EV MAX — an SUV that offers all EV users MAX freedom to undertake regular and uninterrupted long distance travel. This SUV offers more range, more power, and faster charging while improving the overall driving efficiency, providing an uncompromised EV ownership experience.”