Thomas Cook -; SOTC announce new edition of travel offers to accelerate demand

12 May 2022 , 12:54 PM

Thomas Cook (India) Limited, India’s leading omnichannel travel services company and its Group Company, SOTC Travel, have launched the 8th edition of Grand Indian Holiday Sale and Super Holiday Sale. Both properties come loaded with an exciting diversity of unbeatable price points and special deals, including discounts of upto Rs29,000 and the option to Holiday Now and Pay After Return with cashback of upto Rs. 5000 on offer from May 5-20, 2022. Thomas Cook’s Best Price Guarantee comes with a promise to pay double the difference if a customer finds a better price.

Thomas Cook’s Grand Indian Holiday Sale and SOTC’s Super Holiday Sale are available across the Companies’ omni-channel network.

Thomas Cook and SOTC have partnered with leading airlines including the Swiss International Airlines, Lufthansa, SriLankan Airlines and Jazeera Airways to bring customers great air-inclusive holidays around the world — at unbeatable pricing; and Resorts World Sentosa Singapore.

To maximise visibility, Thomas Cook & SOTC’s media campaign will extend across print (mainline editions and regionals), digital and social media properties.

Rajeev Kale, President & Country Head — Holidays, MICE, Visa, Thomas Cook (India) Limited. said, “I am delighted to announce the launch of our Grand Indian Holiday Sale! We have timed the launch perfectly — coinciding with the booking window for the upcoming summer holiday season. With pent up travel demand, easing of restrictions and the world open to travel, customers are raring to take their long pending summer break.

Our Grand Indian Holiday Sale offers unbeatable offers and discounts — intended to inspire customers to avail of special deals to book their favourite destination. To sweeten the deal, our Grand Indian Holiday Sale comes with an unbeatable Best Price Guarantee where we offer to pay the customer double the difference if he can find a better deal.”

At around 12:55 PM, Thomas Cook (India) was trading at Rs62.45 apiece down by Rs1.15 or 1.81% on the BSE.