With the onset of monsoon, car market leader Maruti Suzuki has kicked off its 'Monsoon Fit Check' campaign for customers across all its 3500 workshops across the country. Under the moto of 'Be Awarefor Safety and Complete car care',the campaign will run across all Maruti Suzuki workshops in over 1,450 towns and cities countrywide for tillthe end of monsoon season.
The "Monsoon Fit check" workshop is one of the several customer engagement initiative which Maruti Suzuki is providing to its valued customers to ensure the safety of the vehicles during the monsoons.Maruti Suzuki is offering 'Wiper Kits' developed by its Parts Division at a special price. The campaign is an initiative to strenghten customer interface with over 14 million customer across the country.
Pankaj Narula, Executive Director, Maruti Suzuki said, "Maruti Suzuki is committed towards high quality customer service which yields top vehicle performance and safety.With 'Monsoon Fit Check'we expect to target our customer base and provide them with the maximum benefit and services. Such campaign also helps us to drive in customers who may have been little in active in getting Maruti Suzuki cars serviced regularly."
In 2014-15, over 6300 customers connect camps have been conducted, through which the company has connected with over 250,000customers.