If Buddha was a businessman!

Entrepreneur Toine Knipping takes a spiritual approach to business

February 14, 2013 7:21 IST | India Infoline News Service

What do Buddha and business have in common? For esteemed businessman and entrepreneur, Toine Knipping, it’s the combination of business principles and Eastern philosophy that produce a sustainable and successful business.

In his new book, Mind Your Business, Knipping shares a unique approach for entrepreneurs, combining spirituality and holistic principles with practical business. 

A visionary in the business field and an ambitious entrepreneur, Knipping’s win/win business model sets him apart as he paves the way to a new kind of business.

“We are all our own secret to success,” says Knipping. “If we want to be successful in business, we can be, there is no magic to it. It is all within our mind and we can dedicate ourselves to achieving our goals.”

As the founder of Amicorp Group, Knipping has excelled in the business field, establishing sustaining an international company that just celebrated its twentieth anniversary. His spiritual approach and application of Eastern philosophy to his business model truly make him a unique figure in the “dog eat dog” world of business. Knipping believes that employees, clients, shareholders, suppliers, and society as a whole should all benefit from a business- not just the leaders.

Knipping also stresses environmental responsibility within his business model, believing that the environment should not be negatively impacted by business.

Knipping’s approach isn’t just tied to his personal values and beliefs, but also to business success.

“I strongly believe that companies with corporate social responsibility, who meet their employees personal goals in life and create meaningful challenges, do better than others,” says Knipping. “I hope my book can help others improve their business model, and also show them how to live a successful and rewarding life.”

Mind Your Business: Thoughts for Entrepreneurs

By: Toine Knipping

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