IMT Hyderabad examines importance of customer centricity

India Infoline News Service | Mumbai |

Institute of Management Technology, Hyderabad examines importance of customer centricity at exclusive ‘business orientation program – 2013’

As part of the ongoing ‘Business Orientation Program (BOP) – 2013’ at Institute Of Management Technology, Hyderabad, Mr. Ramesh Iyer, MD & CEO, Mahindra and Mahindra Financial Services, visited the campus to address the institute’s students.

Iyer spoke about the need for customer centricity in the financial services and FMCG industry, stressing on the significance of product projection, knowing your customer and providing a positive customer experience according to customer needs in a complex and competitive marketplace. Iyer highlighted the need to improve strengths rather than focus on weaknesses.

To experience balanced growth in any organization, there should be synergy between sectors i.e. Insurance and Financial Services. “Greed should never overtake judgment”, is something he strongly believes in and advises people.

Starting his journey as a management trainee at the Mahindra Group, Iyer’s self-motivation helped him to scale up to his current position as MD & CEO. He affirmed that there are always two options while you face a challenge. One is to run away and the other is to capitalize the opportunity. He also spoke about how the Mahindra Group captured India’s rural markets and thrived on obstacles they faced in these regions. “Business is never run by geography”, he said as he spoke to students.


“As you start achieving, that’s when the real excitement starts” - Ramesh Iyer.

Knowledge is the key to success, irrespective of matters such as qualification or region feels Iyer. He ended his session with a thought provoking note, urging students to understand the fact that “Unless we learn to respect others, there is no career.”

Iyer serves as Vice President of Sales for Tata Teleservices (Maharashtra) Ltd and as a Member of Group Executive Board and Chief Executive Officer of Financial Services Sector of Mahindra & Mahindra Ltd. He has vast experience in matters relating to business development, finance and marketing. He serves as a Director at Mahindra First Choice Wheels Ltd., Mahindra Rural Housing Finance Ltd. and Mahindra Insurance Brokers Ltd. Iyer holds a Bachelor's Degree in Commerce and a Masters in Business Administration from Mumbai University.


The Business Orientation Program (BOP) at IMT Hyderabad is conducted every year for duration of two weeks in the month of November. The purpose of this program is to help students discern and perceive the corporate structure in detail and make use of extensive career opportunities available to them. A number of distinguished industry experts from various sectors visit the campus and address students on a variety of topics over two weeks.

This synergy between the academia--industry is one of the most crucial  pedagogic initiatives taken up by IMT Hyderabad, which offers two year full time Post Graduate Diploma in Management (PGDM), approved by AICTE. The PGDM program facilitates interactive learning through case studies, simulations, real time projects, workshops etc. It also incorporates a 14-16 week faculty supervised industry internship at the end of the 1st year.
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