Bollywood’s ‘girl-next-door’ actress Yami Gautam who is the key celebrity mentor will act as a patron to the lucky few who have got the opportunity to strut the ramp. They willundergo rigorous training sessions and will be provided with personalized grooming tips from the reputed jury. The coveted panel includes:
|Jury Panel||Prize Money|
|Designer||Revenue from sale of 2014 Fall Festive collection on Jabong.com|
|Models||Rs. 30,000 worth cash and vouchers for all the participants|
|Photographers||Rs. 50,000 worth cash and vouchers for the best photographer. Rs. 15,000 worth cash and vouchers for the subsequent 4 winners|
|Makeup/Hair||Rs. 50,000 worth cash and vouchers for the best hair/makeup artist. Rs. 20,000 worth cash and vouchers for the subsequent 4 winners|
Commenting on the developments taking place in India Online Fashion Week, Praveen Sinha, Founder and Managing Director, Jabong.comsays, “We are proud to announce the well celebrated jury panel that we have brought together for India Online Fashion Week and are confident that under their guidance the participants will receive the best possible mentoring. We have got on-board some of the most distinguished names of the fashion industry who will convert this next-gen talent into gold. The whole process of pooling in adept candidates from different verticals was challenging and our entire team went through an elaborate process to select the best lot for the IOFW event. Our only aim through such an initiative is to give the fashion industry its rightful heir who will take Indian fashion to a greater platform and create a niche for themselves on the runway”.
Commenting on the auditions, Rashmi Virmani, Show Director, IOFW said, “Good to receive so many credible entries for India Online Fashion Week. The creative invites were rolled on the internet and the response and quality were both seen in abundance at the first event of its kind. I am looking forward to work with the finalists and I am sure that it will be a classy event.”
IOFW started with a simple thought, providing a world class career defining opportunity to the budding artists who can bring about the next fashion revolution in the industry. The curtain raiser for this much awaited event will be on July25, 2014. The show will conclude on July30, 2014, with participation from the who’s who of the Indian Fashion fraternity as the spectators of the Grand Finale. The event which is touted to be World’s first Online Shop-able Fashion Week will reach millions of audience through www.iofw.com. The event received an overwhelming response as soon as it went on floors and entertained thousands of entries under all categories. Surprisingly, apart from metros like Delhi and Mumbai, tier 2 and tier 3 cities also showed an inclination towards the India Online Fashion Week as entries poured in from Aurangabad, Bikaner, Dehradun, Dhanbad, Guwahati, Lucknow, Meerut and Nasik to name a few.
The reputed jury has shortlisted 5 winners each under the hair, makeup and photographer category while 20 winners have been selected under the models category and 15 victors under the designers section.In addition, all the winners would receive a goody bag which will have merchandise from Revlon, Philips, and Ziveg. That’s not all, the winners will also get a potential opportunity to work with Jabong.com.
The event has big names attached to its credit with one of them being NDTV Good Times, their media partner, who will be showing the event on-air in a package of three episodes. Other sponsors under its banner are radio partner 92.7 Big FM, Philips (official hair styling partner), Revlon (official make up partner) and Ziveg.com (accessories partner).
|Models||Photographers||Hairstylists||Make up Artists||Designers|
Arlette Evita Grao
Saaib Noor Ud Din
ANS – Aastha & Siddharth
Armaan & Aiman
Dressology by Amit Arora
Nitin Bal Chauhan
Sajid Dhar – Swagger by Saj
Tanu Bagai – DIR 69
Timsy & Siddharh
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