Striving to provide their valued customers nothing but the best and to further expand its offering with contemporary design cues and best-in-class quality, these stylish new products will enhance the aesthetics of today's contemporary homes and offices by blending in beautifully with the decor. The company plans to amplify the scale and strength of its business to address growing customer aspirations.
Speaking on the introduction, Deepak K. Chhabria, Executive Chairman, Finolex Cables Ltd. said "The launch is the result of significant investments that we have made in product design after identifying a gap for stylishly designed quality accessories in the market." He further added, "We are confident that our focused efforts will make us a well-recognized player in the fast-moving electrical goods segment and bolster our revenues from this vertical. With our comprehensive product portfolio and its diverse applications, we continue to meet the requirements of a wide range of customers.
Finolex has been steadily expanding into the Electrical segment with a product range that includes Electric Water Heaters, Fans, Miniature Circuit Breakers (MCBs), Switches and Lighting products. The company's rapid and industry-leading growth has been the outcome of a well-formulated strategy for setting up modem, well-equipped plants and regular capacity expansion in alignment with market requirements. Finolex's home products such as electrical switches, lights, fans and water heaters have been well accepted, and remains focused on growing this consumer-focused range steadily.
Amit Mathur, Sr. Vice President, Sales & Marketing, Finolex Cables Ltd. said "With this product basket of accessories, we expect to increase our reach in the retail segment, as they are expected to receive good demand from end-users. We have already appointed 200+ distributors all over India. These products will help increase our visibility in the market and move a notch higher through our robust two tier distribution model which focuses on getting the distribution metrics right."