At around 12.50 am, Nifty FMCG was trading at 35,044.90 up 209.60 points or 0.60%, hitting a day’s high of 35,105.65 during intraday trade on Thursday.
After struggling in the negative territory on Wednesday, Colgate Palmolive stocks were in demand on Thursday and each stock was trading at Rs1,585.30, up 2.2%.
Britannia rose for the third straight session and was trading at Rs3,825.80 per piece or 2.12% higher.
Emami also was upbeat at Rs516.10 per piece, up 1.73%.
Marico and United Spirits gained 1.6% respectively while, Procter & Gamble Hygiene was also over 1% higher.
Tata Consumer also was among the gainers after dragging the sector on Wednesday.
Jubilant FoodWorks, VBL, Nestle India, Dabur and HUL also advanced over 0.50% while ITC and Godrej Properties were marginally higher.
United Breweries was the only Nifty FMCG company in the negative zone on Thursday. It was 0.5% down at Rs1,126.20 per piece.