6 Jul 2022 , 02:17 PM
According to the press release on BSE, Every month, three lucky winners get a chance to win flight tickets to their study destination; with one student winning a pair of bluetooth earpods daily. Additionally, every forex transaction comes with special discounts on select partner brands. The Study Buddy contest is live across Thomas Cook India’s hybrid omnichannel network (online forex store, call center, or extensive retail presence – over 100 stores in 65 cities across India) till September 30, 2022.
Foreign Exchange comprises a key business line for Thomas Cook India and the student segment is a major contributor, with a dominant market share in the Country. The Company’s internal data reveals strong resurgence with a powerful uptick of over 50% v/s pre-pandemic levels. To capitalise on the student opportunity in addition to the contest, the Company has enhanced its Study Buddy program to offer students a range of benefits:
Through our Study Buddy contest, we aim to accelerate demand for our range of products & services including Student Fee Remittances, Gharpe Forex – delivery in 2 hours, prepaid card reloads, etc. with assured prizes and free tickets to their study destination.
Our unique Study Buddy portfolio empowers our students whether based in India’s metros or Tier 2-4 cities and towns with the convenience and choice of our phygital network: they get to choose their preferred mode of interaction, be it our online forex store, call center, or extensive physical presence – over 100 stores in 65 cities across the Country.”
At around 2:18 PM, Thomas Cook (India) was trading at Rs59.65 per share up by Rs0.7 or 1.19% from its previous closing of Rs58.95 per share on the BSE.
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