Iris Clothings introduces B2B platform for wholesalers; stock skids ~1%

30 Jun 2022 , 11:34 AM

Iris Clothings Limited, a readymade garment company that designs, manufactures, brands, and sells children’s clothing, has launched a B2B platform for wholesalers and accessories line under the infant wear vertical.

Santosh Ladha, Managing Director of the Company, commented on the Company’s business developments, “I am pleased to announce that we launched our B2B platform for wholesalers, giving them real-time access to our inventory and improving the overall turnaround time in the entire order to execution cycle.

This is an important milestone because it will increase our sales efficiency and decrease our inventory turnover days. We also launched an accessories line under our infants vertical. We have currently delivered to 8-10 cities in India and will be targeting more cities in the coming quarters.

In addition to these developments, we continue to work on our B2C e-commerce platform, which will be launched with a larger product portfolio than what we currently sell.”

He further added, “We believe that our new product launches with a large market opportunity, combined with technological advancements to improve our efficiency and target customers, will provide us with a significant head start and set us on a good growth trajectory in the coming years.”

At around 11.40 AM, Iris Clothing was trading at Rs201.20, down by 0.98% against its previous close of Rs203.20 on NSE.