LIC faces a tough market share test
The IRDAI has just released the full month data stack in terms of new business premium (NBP) collections for the month of September 2023 as well as for the first half of FY24. This data has been released at an overall level as well as specific to LIC and the private insurers. Apart from the NBP, it also covers data on the number of policies sold and the total sum assured; both in terms of monthly numbers and the first half numbers for FY24. In the current fiscal, there has been a subtle shift in the NBP matrix from LIC to the private insurers. If you compare the first half of FY24 with the first half of FY23, the LIC share of new business premiums (NBP) has fallen from 68% to 59%, which is a rather steep fall in market share, and something to worry considering it is now a listed company.
Of course, the number of policies is still where LIC dominates the private sector, but that is little consolation for the PSU behemoth. The total sum assured was already being dominated by the private insurance companies as their focus has been on the term policy business, which has a high ratio of policy value to premium value. Now even the NBP is gravitating towards the private insurers, with HDFC Life and SBI Life the big gainers. Here is a quick look at the insurance narrative on four counts. We look at September data on insurance NBP and the number of policies sold. In addition, we also look at the cumulative data of NBP and number of policies sold for the first half of FY24, ending September 2023.
First year Premium (NBP) Growth for September 2023
The table below captures the performance of LIC, private insurers and the overall insurance sector for the month of September 2023 in terms of first year premiums and the yoy growth in premiums over September 2022. Premiums flows, here, refer to first year premiums only.
PARTICULARS |
Premium Flows |
Premium Flows |
Growth YOY (%) |
Individual Single Premium |
4,548.47 |
4,058.22 |
12.08% |
Individual Non Single Premium |
8,504.08 |
7,758.27 |
9.61% |
Group Single Premium |
16,077.93 |
23,250.51 |
-30.85% |
Group Non Single Premium |
260.98 |
586.46 |
-55.50% |
Group Yearly Renewable Premium |
1,324.83 |
713.07 |
85.79% |
Grand Total Premium Flows |
30,716.29 |
36,366.52 |
-15.54% |
PRIVATE INSURANCE COMPANIES | |||
Individual Single Premium |
2,035.59 |
1,939.40 |
4.96% |
Individual Non Single Premium |
5,922.33 |
5,263.17 |
12.52% |
Group Single Premium |
3,992.41 |
3,534.59 |
12.95% |
Group Non Single Premium |
17.92 |
18.75 |
-4.43% |
Group Yearly Renewable Premium |
621.73 |
619.37 |
0.38% |
Private Insurer Premium Flows |
12,589.97 |
11,375.26 |
10.68% |
LIC OF INDIA | |||
Individual Single Premium |
2,512.89 |
2,118.83 |
18.60% |
Individual Non Single Premium |
2,581.75 |
2,495.10 |
3.47% |
Group Single Premium |
12,085.52 |
19,715.92 |
-38.70% |
Group Non Single Premium |
243.06 |
567.71 |
-57.19% |
Group Yearly Renewable Premium |
703.10 |
93.70 |
650.37% |
LIC Premium Flows |
18,126.32 |
24,991.26 |
-27.47% |
Data Source: IRDAI
Here are some quick takeaways from the data points on insurance for September 2023 in terms of the first year premium collections by insurance companies.
First year Premium Growth for FY24 (Apr-23 to Sep-23)
The table below captures the performance of LIC, private insurers and the overall insurance sector for the first half of FY24, in terms of new business premium (NBP). The comparison is with the comparable first half of FY23.
PARTICULARS |
Premium Flows |
Premium Flows |
Growth YOY (%) |
Individual Single Premium |
20,700.60 |
19,509.96 |
6.10% |
Individual Non Single Premium |
41,600.63 |
38,352.91 |
8.47% |
Group Single Premium |
88,324.06 |
1,16,611.67 |
-24.26% |
Group Non Single Premium |
1,913.43 |
2,585.95 |
-26.01% |
Group Yearly Renewable Premium |
5,838.09 |
4,916.47 |
18.75% |
Grand Total Premium Flows |
1,58,376.81 |
1,81,976.95 |
-12.97% |
PRIVATE INSURANCE COMPANIES | |||
Individual Single Premium |
9,364.91 |
8,739.06 |
7.16% |
Individual Non Single Premium |
27,800.32 |
24,640.11 |
12.83% |
Group Single Premium |
23,801.14 |
19,733.47 |
20.61% |
Group Non Single Premium |
58.54 |
89.76 |
-34.78% |
Group Yearly Renewable Premium |
4,709.27 |
4,583.47 |
2.74% |
Private Insurer Premium Flows |
65,734.19 |
57,785.88 |
13.75% |
LIC OF INDIA | |||
Individual Single Premium |
11,335.70 |
10,770.90 |
5.24% |
Individual Non Single Premium |
13,800.30 |
13,712.80 |
0.64% |
Group Single Premium |
64,522.92 |
96,878.20 |
-33.40% |
Group Non Single Premium |
1,854.88 |
2,496.19 |
-25.69% |
Group Yearly Renewable Premium |
1,128.82 |
332.99 |
239.00% |
LIC Premium Flows |
92,642.62 |
1,24,191.08 |
-25.40% |
Data Source: IRDAI (Cumulative Data from Apr-23 to Sep-23)
Here are some quick takeaways from the data points on insurance for H1-FY24 (Apr-Sep) in terms of the first year premium collections by insurance companies.
Growth in Number of Policies for September 2023
The table below captures the performance of LIC, private insurers and the overall insurance sector for the month of September 2023 in terms of growth in the number of policies. The comparison is, once again, between September 2023 and September 2022.
PARTICULARS |
No. of Policies |
No. of Policies |
Growth YOY (%) |
Individual Single Premium |
1,24,090 |
1,05,059 |
18.11% |
Individual Non Single Premium |
20,83,709 |
18,97,589 |
9.81% |
Group Single Premium |
246 |
215 |
14.42% |
Group Non Single Premium |
362 |
558 |
-35.13% |
Group Yearly Renewable Premium |
3,291 |
3,410 |
-3.49% |
Grand Total No. of Policies |
22,11,698 |
20,06,831 |
10.21% |
PRIVATE INSURANCE COMPANIES | |||
Individual Single Premium |
27,949 |
23,416 |
19.36% |
Individual Non Single Premium |
7,01,607 |
6,59,485 |
6.39% |
Group Single Premium |
210 |
112 |
87.50% |
Group Non Single Premium |
7 |
31 |
-77.42% |
Group Yearly Renewable Premium |
470 |
369 |
27.37% |
Private Insurer No. of Policies |
7,30,243 |
6,83,413 |
6.85% |
LIC OF INDIA | |||
Individual Single Premium |
96,141 |
81,643 |
17.76% |
Individual Non Single Premium |
13,82,102 |
12,38,104 |
11.63% |
Group Single Premium |
36 |
103 |
-65.05% |
Group Non Single Premium |
355 |
527 |
-32.64% |
Group Yearly Renewable Premium |
2,821 |
3,041 |
-7.23% |
LIC No. of Policies |
14,81,455 |
13,23,418 |
11.94% |
Data Source: IRDAI
Here are some quick takeaways from the data points on insurance for September 2023 in terms of the number of policies sold.
Growth in number of policies for FY24 (Apr-23 to Sep-23)
The table below captures the performance of LIC, private insurers and the overall insurance sector for FY24 (Apr-Seo) on the basis of the number of policies sold.
PARTICULARS |
No. of Policies |
No. of Policies |
Growth YOY (%) |
Individual Single Premium |
5,66,750 |
5,58,488 |
1.48% |
Individual Non Single Premium |
1,11,77,058 |
1,11,89,328 |
-0.11% |
Group Single Premium |
970 |
1,066 |
-9.01% |
Group Non Single Premium |
2,081 |
2,924 |
-28.83% |
Group Yearly Renewable Premium |
17,142 |
14,391 |
19.12% |
Grand Total No. of Policies |
1,17,64,001 |
1,17,66,197 |
-0.02% |
PRIVATE INSURANCE COMPANIES | |||
Individual Single Premium |
1,24,938 |
1,18,756 |
5.21% |
Individual Non Single Premium |
35,58,145 |
32,70,031 |
8.81% |
Group Single Premium |
808 |
528 |
53.03% |
Group Non Single Premium |
42 |
142 |
-70.42% |
Group Yearly Renewable Premium |
3,430 |
1,992 |
72.19% |
Private Insurer No. of Policies |
36,87,363 |
33,91,449 |
8.73% |
LIC OF INDIA | |||
Individual Single Premium |
4,41,812 |
4,39,732 |
0.47% |
Individual Non Single Premium |
76,18,913 |
79,19,297 |
-3.79% |
Group Single Premium |
162 |
538 |
-69.89% |
Group Non Single Premium |
2,039 |
2,782 |
-26.71% |
Group Yearly Renewable Premium |
13,712 |
12,399 |
10.59% |
LIC No. of Policies |
80,76,638 |
83,74,748 |
-3.56% |
Data Source: IRDAI (Cumulative Data from Apr-23 to Sep-23)
Here are some quick takeaways from the data points on insurance for FY24 (Apr-Sep) in terms of the number of policies sold.
Bigger question for LIC from hereon
The pressure on LIC from multiple fronts is obvious. One reason for the fall in the market share of LIC with respect to new business premium (NBP) could be due to the changed tax rules pertaining to the new tax regime (NTR). The government encouraging the shift to the new tax regime where a more nominal rate of tax will be charged, but that would also mean that people give up on the plethora of exemptions. Normally, when individuals give away Section 80C benefits, it is likely to hit life insurance premium collections and that is visible. However, that is not entirely true since private insurers are still seeing growth.
While the LIC has an enviable feet on street agent network, they are still too engaged in push strategy of selling insurance policies to save tax. That narrative apparently needs to change. Most private insurers have learnt the art of weaving insurance as a product into the financial plans of people, and that is the way ahead. LIC needs to adapt its model accordingly. Life insurance, today, is a necessity irrespective of whether there are tax benefits or not. That is the approach that investors must take and that is the kind of a mindset that LIC needs to tap. It needs a new thinking, but like any intelligent organization, LIC is already actioning Plan-B on these lines. How it handles this situation will have a major bearing on the stock price in the coming days.
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