Punit Goenka, MD & CEO of Zee Entertainment Enterprises, has taken the initial step towards streamlining the company by making significant modifications to the broadcast business’s revenue vertical. Under the new organisation, Goenka will work directly with the revenue teams.
Ashish Sehgal, the company’s chief growth officer for ad revenue, will report directly to Goenka following Rahul Johri’s resignation as revenue and monetisation vertical head. In keeping with the new lateral structure, Sehgal will now collaborate closely with Goenka to optimise value for advertising. All other Johri reportees will report to Goenka’s office.
“I eagerly anticipate collaborating closely with Ashish and the team, aiming to boost growth in the advertising revenue sector as the linear business landscape reveals additional growth prospects,” stated Goenka in a release.
He also congratulated Johri for his contributions to the organisation. Rahul’s extensive knowledge and experience have really benefited the company. I wish him great luck in his future endeavours. I am confident that given his enthusiasm for the Sports and Media Business, he will continue to contribute to the industry at large,” Goenka said.
Johri stated, “It’s been a joy working with Punit and the entire team. ZEE is an ‘Academy of Talent’ of which I am a proud alumnus. I will continue to fight to improve the sports and media industries by utilising my experience to help them reach their full potential.”
In a written statement, Zee expressed that, under Goenka’s leadership, the company’s management will persist in implementing necessary measures to improve the company’s performance, primarily for the benefit of its valued shareholders, stated the release.
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