The first shipment of plant-based meat from India was sent to the United States from Gujarat, according to a report by the Agricultural and Processed Food Products Export Development Authority (APEDA).
The 5,000 Kg consignment includes vegan items including grilled patties, hot and spicy strips, momos, spring rolls, and small samosas made from plants.
Better Bite Ventures, a New Zealand-based dedicated Alt Protein VC fund, Magnetic, and Sachid Madan, the former CEO of ITC’s frozen snacks division, are among the investors who support India’s GREENEST, a pioneer in plant-based protein products.
In addition to being the first company in the nation to have executed a variety of B2B partnerships with top food service providers like Burgrill, Wat a Burger, Chocolate Room, Biggies Burger, Freshmenu, Eatfit, and others, GREENEST is renowned for its authentic, Indianized, and reasonably priced range of plant-based alternatives.
With ambitions for quick expansion, GREENEST’s restaurant partnerships already encompass 200 locations.
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