HDFC joins hands with Salesforce to support growth; stock climbs over 1%

6 Jul 2022 , 02:53 PM

On Tuesday, HDFC Limited has announced its collaboration with Salesforce, a leader in Customer Relationship Management (CRM) services, to support its growth priorities.

Mulesoft, according to HDFC, will help the company innovate quickly around connecting systems and creating new experiences with its innovative API-led integration approach and low code integration capabilities.

In a digital-first world, organizations can revolutionize their customer experiences, find and use insights from their data, and provide employees with the tools and training they need to build incredible careers, stated CEO of Salesforce India, Arundhati Bhattacharya.

HDFC in its statement mentioned that the company planned to build the next generation of integration backbone, to easily connect backend and frontend systems with the help of Salesforce.

MuleSoft Solution now consists of no-code capabilities for automating repetitive manual tasks with bots with the help of MuleSoft RPA and quickly connecting data from any system, such as Slack, Stripe, and Workday, with MuleSoft Composer.

The new capabilities are fully integrated into Salesforce Flow, a comprehensive suite of automation technologies used across Customer 360 to save time, increase productivity, and provide better experiences. Sales teams can close deals more quickly, and service agents can sync customer records quickly to improve customer service interactions.

HDFC is currently trading at Rs2,229 up by Rs26.55 or 1.21% from its previous closing of Rs2,202.45 on the BSE. The scrip touched intraday high and low of Rs2,235 and Rs2,185 respectively.