EaseMyTrip launches travel carnival initiative to further accelerate travel demand

EaseMyTrip has introduced this initiative to boost travel confidence and cater to the pent-up demand for travel.

Aug 09, 2021 04:08 IST India Infoline News Service

Easy Trip Planners Limited (Ease My Trip), one of India’s leading online travel agency, has introduced a special travel carnival initiative to enable the travel industry to bounce back from the effects of the pandemic.

With the easing of travel restrictions, drop in cases and reopening of domestic and international borders, EaseMyTrip has introduced this initiative to boost travel confidence and cater to the pent-up demand for travel.

As a part of this initiative, EaseMyTrip has collaborated with leading banks and payment wallets including HDFC Bank, ICICI Bank, Bank of Baroda, Payzapp and Mobikwik, through which travellers can save up to Rs.10,000.

As an additional incentive, EaseMyTrip has partnered with hospitality chains including Trident Hotels, Lords Hotels, Sterling Holidays and Justa Hotels, and also leading brands such as Beardo, Bewakoof.com, Medibuddy, Licious and Wakefit, to provide additional discounts for customers. The travel carnival offer is available to all EaseMyTrip users, and is valid till August 22nd, 2021.

Speaking on the new initiative, Nishant Pitti, CEO and Co-Founder, EaseMyTrip said, “At EaseMyTrip, we are committed to enhance the overall customer experience, and we believe that the launch of our flagship Travel Carnival initiative will strengthen our offerings during such unprecedented times.

The travel and tourism sector has been severely disrupted by the pandemic, and we believe that as a leading travel portal in the country, it is our responsibility to undertake effective measures that can catalyze travel demand. Since the onset of the pandemic, we have introduced a wide range of exciting offers and measures to boost travel confidence and provide additional value to our customer base, and this new initiative is another step in this effort.

With the current easing of travel restrictions, we are confident that this new initiative will further accelerate travel demand and support the safe and strong recovery of the travel and tourism industry.”

As a part of the initiative to boost travel confidence, EaseMyTrip had previously launched a free of charge, full refund medical policy through which customers can claim a complete refund on domestic air ticket cancellations caused due to medical emergencies.

EaseMyTrip is ranked second amongst key OTAs in India, based on air ticket booking volumes for the first nine months of fiscal 2020-21, and is also the fastest growing travel portal between FY18 to FY20 based on Gross Booking Revenue.

The company, which has been profitable since inception, provides its customers with the option of no-convenience fee during ticket booking.

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