EaseMyTrip-led Thai arm to bolster SpiceJet's Sales in Thailand

5 Aug 2022 , 11:33 AM

EaseMyTrip’s wholly-owned arm, EaseMyTrip Thai, signs an exclusive General Sales Agreement with SpiceJet Airline to sell, promote and market passenger tickets and other services to passengers in Thailand effective September 1, 2022.

To provide a strong market share, EaseMyTrip Thai seeks to extend operations of SpiceJet with the opening of an independent branded office and to mark the presence of airlines in Phuket, Bangkok, and other locations in an attempt to serve larger travel markets.

This is the first-of-its-kind agreement entered into by EaseMyTrip Thai. This agreement extends to 2 years exclusively with SpiceJet as a strategic intervention which is an attempt for both companies to grasp a strong foothold in the Thai Market.

“Thailand is a key market for the travel and tourism industry, and we are witnessing a massive pent-up demand in the market. EaseMyTrip has gained the trust of Indian customers and is eager to gain the same trust from Thai customers,” commented Nishant Pitti, CEO, and Co-Founder of EaseMyTrip.

Under this GSA, EaseMyTrip will look after SpiceJet’s ticket operations in the territory that will help Thai customers to avail the services of SpiceJet. Apart from this, all the travel agents have to route their business through EaseMyTrip for buying tickets of SpiceJet from Thailand.

At around 11.37 AM, EaseMyTrip’s counter was trading 2.28% higher at Rs424.10 against previous close of Rs414.65 on NSE. So far, it hit intraday high of Rs434.45.

SpiceJet’s counter gained nearly 6% in so far in today’s trade at Rs49.70 against previous close of Rs47.05 on NSE.