Kings Infra forays into retail consumer market with ‘King Fresh'

8 Dec 2022 , 02:13 PM

Kings Infra Ventures, a company with over four decades of experience in seafood processing, exports, and aquaculture, has entered the retail consumer market with its ‘King Fresh’ line of exotic seafood products.

The King Fresh seafood is the first step in Kings Group’s phased transformation into a ‘farm-to-fork’ enterprise.

King Fresh would initially launch convenient 250 and 500-gm tray packets of cleaned, cut, packed, chilled, and quickly chilled high-quality seafood. King Fresh will be distinguished by the highest hygiene and safety standards, stated the company in its media release.

Kings Infra, well-known for its pioneering role in semi-intensive aquaculture farming in India, has been a key player in marine product processing and export for over four decades. The company’s entry into the retail consumer market is yet another milestone in its four-decade journey.

At around 2.15 PM, Kings Infra Ventures was trading at Rs102 up by Rs0.5 or 0.49% from its previous closing of Rs101.50 on the BSE. The scrip touched intraday high and low of Rs104.80 and Rs101 respectively.

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