Produze raises $2.6 million

11 Aug 2022 , 09:20 AM

Startup Produze has raised $2.6 million with Accel Partners as the primary investor. The founders of Ninjacart and Citymall, along with other angel investors , participated in the funding.

Produze, which has been in business for six months, was launched by Ben Mathew, Gaurav Agrawal, Rakesh Sasidharan, and Emil Soman. 

The business says it will make it possible for farmers to sell directly to stores overseas, benefiting farmers with greater international distribution and aiding retailers with better quality, more affordable prices, and more readily available products.

“We do source logistics, quality assurance, export operations, import operations, and create this inventory at the destination for clients to procure on behalf of the agricultural producers,” Matthew, who also serves as CEO, said.