To cut costs, Dunzo encouraging users to choose the 60 minute delivery option

18 Aug 2022 , 10:32 AM

In order to save delivery costs, the quick delivery startup is encouraging customers to choose 60-minute deliveries and group orders.

After a busy first half of the year, during which it scaled operations of its 15-20 minute grocery delivery service, Dunzo Daily, Reliance Retail-backed rapid commerce platform Dunzo is shifting gears on its growth momentum. It completed a $240 million investment round in January, with Mukesh Ambani’s Reliance Retail taking a 25% stake in the firm.

After that, the business accelerated its expansion plans in the face of fierce competition from rivals including Swiggy’s Instamart, Zepto, and a new competitor, BigBasket’s BB Now.

In the June quarter and in July, it consumed more than Rs 100 crore, or around $15 million, every month. However, the firm included the one-time expense of advertising during the Indian Premier League (IPL) and marketing activities to increase Dunzo Daily’s