Taxi ForSure Launches ‘Most Awesome Job’ Campaign

The profile is open to inspired professionals irrespective of their educational or professional background.

July 08, 2014 10:18 IST | India Infoline News Service
Leading Indian taxi-aggregator, TaxiForSure has launched a campaign for the ‘Most Awesome Job’, an unconventional role that will - according to the job description - seethe selected candidate becoming the most sought after person in the company. The campaign calls for creative and energetic young professionals, irrespective of their educational or professional background, to apply for the position that promises to give the candidate the best experience and growth one can dream of.

Co-founder and Director of TaxiForSure, Aprameya Radhakrishnasaid, “This is a golden opportunity for talented young candidates to do out of the ordinary realise their potential. We are growing at a fast pace and we are looking for a person who can work in tandem with our speed and growth. The right Awesomeness Wizard will be a creative individual with stars in eyes but grounded and smart enough to put the ideas into action. At TaxiForSure, there is ample opportunity for those light bulb moments and the right atmosphere to induce them; all we need now is the Ninja who will grab the opportunity and give it all!”

The profile is open to inspired professionals irrespective of their educational or professional background.

According to the job description, experience takes away more than it adds and anybody who has held a job in the past is welcome. Some desirable personality traits include, creative and disruptive thinking, impeccable command over English language, social media savvy and right amount of confidence.

The campaign went live on 2nd June Wednesday with posts on Facebook and Twitter. The witty ad claims that your current job will appear like that of cavemen lighting fire when compared to the most awesome job. Here is a behind-the-scenes account of the campaign.

The company has been seeing double digits growth month-on-month since its inception in 2011. Having attracted considerable interest and investment in the last three years, TaxiForSure dreams of revolutionising the taxi or cab industry in India. The company plans to offer its services in 20 cities by 2015. The Bangalore based start-up has been hiring at all levels and boasts of the best talent from the top B-schools and Tech institutions in India and abroad. The company already has scores of employees from reputed institutions like IIMs, ISB, IITs, NIT, Cornell University and Kingston University.
The small but hands-on HR team provides employees with benefits like relocation allowance, accommodation assistance, hassle-free claim processing and better tax-planning. Employee engagement activities are a weekly feature and range from tournaments, online contests to fun activities, trips and regular parties. The company has recently received much appreciation for its culture and has been called a ‘Fabulous Workplace’ by a popular media website for entrepreneurs. It has also earned the title of ‘Hottest Travel Brand’ from a reputed marketing community.

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