Bharti AXA General Insurance celebrated the annual AXA Global Corporate Responsibility (CR) Week, AXA’s initiative to endorse corporate responsibility with great vigor. Corporate ResponsibilityWeek is an initiative to support social causes with an innovative approach. Efforts put in by each employeewere calculated by AXA Worldwide and every hour of effort received a contribution from AXA, which was donated to a nominated charity.
The active and enthusiastic participation of every Bharti AXA GI employee made this event a tremendous success, with over 11,700 hours contributed. The unique initiative to monetize efforts of thousands of employees for the greater good, earned Bharti AXA General Insurance second place among all AXA entities globally and an amount of INR13.85 lakhs was donated by AXA to the charity chosen by Bharti AXA GI.
With activities like reduce, recycle and reuse, education on safety of children, healthy living,volunteering at orphanages and old age homes and otherdiversity &inclusion related activities, the employees contributed not just through participation alone but also through the hours of efforts that theyhad put in.
An enthused Dr. AmarnathAnanthanarayanan, CEO and MD, Bharti AXA General Insurance, commented on the initiatives,“The purpose of Corporate Responsibility is to build a safer environment for our community. This initiative is: of our employees, by our employees and for the society. I amhumbled by the sincerity and commitment with which each of our employees participatedby putting in 11, 712 hours of their efforts. At Bharti AXA General Insurance, CR Week is just a small part of our effort to give back to the society”.
This year, Bharti AXA GI organized the following activities:
Blood Donation Day – 16th June 2014
To contribute to the rising demands for blood, employees across branches took a pledge to save lives by donatingblood. This drive was held at 40 locations and the organization contributed over 650units of blood.
Diversity and Inclusion Day – 17th June 2014
To celebrate the diverse culture and geographies of India, Bharti AXA GI joined hands to organize this event. The activity mirrorsourbeliefto “include all” irrespective of their caste, creed or religion. The proceeds generated from the event were donated to NGOs catering to those in need.
“Bag more with a BAGI Bag” – 18th June 2013
In an endeavor to live by the principle of reuse, reduce and recycle, employees at Bharti AXA General Insurance created paper bags from old newspapers which were donated to local vendors or shop keepers who use plastic bags. On the day, around 6000 paper bags were donated.
Risk Education Day – 19th June 2013
Prevention is better than cure and the same holds truefor most of the concerns faced by us in life. On risk education day, Bharti AXA GI partnered with Doctors and NGOs to educate employees and people from underprivileged sects on health risks, safe and unsafe touch sessions for children, ways to avoid abuse and other identified risks.
Play for a cause Day – 20th June 2013
At the organization, a day was dedicated to contributing to greater good through fun and games. Through various fun games and sports, donation was collected. The proceeds from this activity were given to projects aimed at betterment of women and girl child projects.