In an effort to expand the academic and trade titles portfolio, Rockstand
the leading E-Books and E-Magazines mobile application available across Android, IOS & Windows platforms announced its tie up with leading publications of Maharashtra, Nirali Prakashan, Nachiket Prakashan and Diamond Publications. Through this alliance Rockstand will have access to 52 titles of Nirali Prakashan, 27 titles of Nachiket Prakashan and 8 titles by Diamond Publication. These bestselling titles are now live on Rockstand and can be accessed by downloading the app for free.
Maharashtra is undoubtedly the hub of higher education especially in cities like Pune and Mumbai where premier institutes are concentrated. Students scouting for preparatory and infotainment content can now easily access ebooks and emagazines of their choice on Rockstand. ebook market is expected to grow by 10% this year and is further expected to grow by 25-30% in next 3 years. Current ebook market valued at about 110 crore.
Commenting on the tie ups Praveen Rajpal, CEO, Rockstand said, “At Rockstand we always thrive to provide best academic ebooks and emagazine to our avid readers. This is another big achievement for us. Nirali is one of the oldest publications of the country and has a huge collection of popular academic books. Availability of these books on mobile will help the students to read their course material on the go without waiting for the library to open. Students can now have their own e-library from where they can read the subject they want anytime and anywhere.”
Rishi Mohan Jha, Head, Rockstand said, “We are delighted to be associated with these publishers of high repute. Gone are the days when the readers had to wait for fresh stock of books to arrive, generally turning short, especially in case of academic books”.“Accessing one’s favourite book has become as simple as pushing a button literally, our reach has further expanded and all the students will now be able to access the course material and books of their favourite publisher on Rockstand without any hassle.”
Jignesh Furia, Executive Director, Nirali Prakashan said “Awareness among students have led to a rapid increase in consumption of digital content, Nirali Prakashan is synonymous with academic leadership for over four decades, be it Engineering, IT, Medical, Management or any other courseware Nirali Prakashan is a name to reckon with, partnering with Rockstand will not only empower students to access content on the go but also help reach out to students across the country”.