The company in a regulatory filing on Wednesday said that a unique marketplace for enterprises and suppliers Wisely offers a global edge-to-edge network that delivers private, secure, and trusted communication experiences. Microsoft is the development partner who architected and built this platform for Tanla.
“We’re excited to launch Wisely, our new global platform powered by Microsoft. It is a gamechanger for enterprises, mobile carriers, OTT players, marketers, and industry regulators. With the launch of Wisely, Tanla continues to be a market leader in the domain of commercial communication by enabling trusted customer experiences,” Uday Reddy, Chairman & CEO of Tanla Platforms Ltd., said.
The Wisely network takes advantage of Microsoft Azure Kubernetes Service, Azure Cosmos DB, Azure Databricks as well as Azure PostgresSQL Database and other Azure services. Enterprises can access the network with a single API offering omni channel capabilities. Edge-to-edge encryption ensures data security and data privacy for end users.
The network built on blockchain provides complete data visibility, enabling a single source of truth for all stakeholders. The AI/ML powered insights help enterprises improve quality of service and reduce costs. The platform ensures compliance with local regulatory practices and data protection laws as well as best-in-class service frameworks.
Omar Abbosh, Corporate Vice President, Cross-Industry Solutions, Microsoft, said, “Disruption isn’t part of the journey, it is the journey. Leading and thriving requires a commitment to perpetual transformation, and the cloud is where and how this happens. Data security and privacy is an important component, and Wisely leverages the flexibility and reliability of Microsoft Azure to provide another great business communication option for our enterprise customers.”
At around 11.04 am, Tanla Platforms Ltd was trading at Rs770.70 per piece down by Rs7.6 or 0.98% on the BSE.